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Topic
Updated Apr 6, 2026
WooCommerce

850 WooCommerce Custom gifts Stores: Stats & Market Data (2026)

850 active WooCommerce stores fall into the Custom gifts segment, with 34 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Arts & Entertainment. 70% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

70%
Social media
3%
Meta ads
64%
Contact info
Total Stores
850
Active WooCommerce stores
New (30d)
34
Newly added in the last 30 days
Avg. Products
683
Among 847 stores with catalog data
Avg. Price
$128
Among 798 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

39 19 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

34 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 100 · 12%
10-49 228 · 27%
50-199 221 · 26%
200-999 223 · 26%
1k-4.9k 59 · 7%
5k+ 16 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
78% coverage
Home & Garden
12% coverage
Arts & Entertainment
11% coverage
Apparel & Accessories
9% coverage
Office Supplies
2% coverage
Toys & Games
1% coverage
Jewelry & Watches
1% coverage
Baby & Kids
1% coverage
Business & Industrial
0% coverage
Travel
0% coverage
Wedding
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 683 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, United Kingdom, Romania.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 504 · 63%
$25-$49 167 · 21%
$50-$99 99 · 12%
$100-$199 16 · 2%
$200-$499 8 · 1%
$500+ 4 · 1%
Store currencies
USD 305 EUR 209 INR 78 GBP 31 RON 22 ZAR 22 TRY 19 HUF 18

Among stores with pricing data, the most common price range is Under $25. The average is higher at $128 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (64%), Instagram (54%), TikTok (14%).

Facebook
64%
Instagram
54%
TikTok
14%
YouTube
11%
Twitter / X
9%
Pinterest
6%
LinkedIn
4%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 3% run Meta ads.

Marketing & analytics tools

Google Analytics (29%), Facebook Pixel (23%), Google Tag Manager (18%).

Google Analytics
29%
Facebook Pixel
23%
Google Tag Manager
18%
Google Ads
15%
TikTok Pixel
3%
Pinterest Pixel
3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

178 products $15 avg 6 ads
Celebrations & Gifts Home & Garden custom gifts personalized gifts
367 products $10 avg 2 ads
Arts & Entertainment Celebrations & Gifts handmade earrings custom gifts
881 products $19 avg 1 ads
83 products $21 avg
Celebrations & Gifts personalized gifts baby accessories
2,200 products $23 avg
Apparel & Accessories personalized t-shirts nurse mugs
41 products $24 avg
Celebrations & Gifts Apparel & Accessories custom gifts kids
207 products $8 avg
Celebrations & Gifts birthday decorations party supplies
291 products $36 avg
Apparel & Accessories custom gifts personalized t-shirts
104 products $33 avg
63 products $48 avg
Home & Garden wall art posters
41 products $13 avg
Celebrations & Gifts personalized gifts diy time capsule
307 products $17 avg
Celebrations & Gifts Apparel & Accessories custom gifts clothing personalization

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FAQ

How many WooCommerce Custom gifts stores are there?

We currently track 850 active WooCommerce stores in the Custom gifts segment.

Are WooCommerce Custom gifts stores growing?

Yes. In the last 30 days, 34 new stores were indexed in the Custom gifts segment, showing a 4% monthly growth rate.

What is the average product price in WooCommerce Custom gifts stores?

Among stores with pricing data, the average listed price is about $128, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.