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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

85 WooCommerce Digital subscription Stores: Stats & Market Data (2026)

85 active WooCommerce stores fall into the Digital subscription segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Books & Literature, Electronics. 38% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

38%
Social media
2%
Meta ads
53%
Contact info
Total Stores
85
Active WooCommerce stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
61
Among 85 stores with catalog data
Avg. Price
$267
Among 84 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

10 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 58 · 68%
10-49 21 · 25%
50-199 4 · 5%
200-999 1 · 1%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
45% coverage
Books & Literature
25% coverage
Electronics
13% coverage
Education & Courses
8% coverage
Arts & Entertainment
4% coverage
Apparel & Accessories
2% coverage
Business & Industrial
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 61 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,390. The strongest country concentrations are Bangladesh, Brazil, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 34 · 40%
$25-$49 21 · 25%
$50-$99 13 · 15%
$100-$199 7 · 8%
$200-$499 2 · 2%
$500+ 7 · 8%
Store currencies
USD 41 EUR 18 BRL 5 GBP 3 INR 3 AUD 2 BDT 2 SAR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $267 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (29%), Instagram (22%), Twitter / X (16%).

Facebook
29%
Instagram
22%
Twitter / X
16%
YouTube
12%
LinkedIn
5%
TikTok
2%

About 38% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 9 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (18%), Facebook Pixel (13%).

Google Analytics
34%
Google Tag Manager
18%
Facebook Pixel
13%
Google Ads
9%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

23 products $8 avg 1 ads
Books & Literature music magazine print magazine
9 products $33 avg
Books & Literature Apparel & Accessories digital subscription wholesale
7 products $14 avg
Books & Literature digital subscription online access
B Beyond Magazine United Kingdom
6 products $28 avg
Arts & Entertainment content platform magazine
6 products $73 avg
Software iptv subscription tv streaming service
49 products $2839 avg
Software membership subscription subscription service
20 products $44 avg
Software monthly subscription box subscription service
5 products $19 avg
Electronics iptv plans streaming service
35 products $191 avg
Books & Literature newspaper subscription digital subscription
5 products $667 avg
Software subscription service software subscription
49 products $17 avg 2 ads
Software premium software digital subscription

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FAQ

How many WooCommerce Digital subscription stores are there?

We currently track 85 active WooCommerce stores in the Digital subscription segment.

Are WooCommerce Digital subscription stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Digital subscription segment, showing a 12% monthly growth rate.

What is the average product price in WooCommerce Digital subscription stores?

Among stores with pricing data, the average listed price is about $267, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.