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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

176 WooCommerce Software subscription Stores: Stats & Market Data (2026)

176 active WooCommerce stores fall into the Software subscription segment, with 37 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Electronics, Education & Courses. 38% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

38%
Social media
2%
Meta ads
59%
Contact info
Total Stores
176
Active WooCommerce stores
New (30d)
37
Newly added in the last 30 days
Avg. Products
16
Among 176 stores with catalog data
Avg. Price
$214
Among 174 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

36 18 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

37 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 119 · 68%
10-49 46 · 26%
50-199 10 · 6%
200-999 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
99% coverage
Electronics
4% coverage
Education & Courses
2% coverage
Business & Industrial
2% coverage
Celebrations & Gifts
1% coverage
Office Supplies
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 16 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,092. The strongest country concentrations are Bangladesh, India, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 59 · 34%
$25-$49 24 · 14%
$50-$99 35 · 20%
$100-$199 22 · 13%
$200-$499 15 · 9%
$500+ 19 · 11%
Store currencies
USD 69 EUR 34 BDT 17 INR 12 BRL 8 VND 7 GBP 6 PKR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $214 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (31%), Instagram (18%), YouTube (12%).

Facebook
31%
Instagram
18%
YouTube
12%
Twitter / X
10%
LinkedIn
8%
TikTok
1%
Pinterest
1%

About 38% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 19 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (19%), Facebook Pixel (11%).

Google Analytics
22%
Google Tag Manager
19%
Facebook Pixel
11%
Google Ads
6%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

7 products $1453 avg
Software wordpress support wordpress plugins
44 products $5 avg 1 ads
Electronics Software cheap ott software subscription
Adpix India
6 products $475 avg
Software subscription plans software subscription
82 products $2 avg
Software digital products software subscription
7 products $11 avg
Software microsoft 365 software subscription
6 products $27 avg
Software subscription service software subscription
5 products $46 avg
Software software subscription saas software
5 products $620 avg
Electronics Software digital products software subscription
5 products $1264 avg
Software analytics tool software subscription
5 products $37 avg
Software streaming subscription software subscription
5 products $4 avg
Software canva pro premium themes
49 products $93 avg
Software architecture software 3d design

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FAQ

How many WooCommerce Software subscription stores are there?

We currently track 176 active WooCommerce stores in the Software subscription segment.

Are WooCommerce Software subscription stores growing?

Yes. In the last 30 days, 37 new stores were indexed in the Software subscription segment, showing a 21% monthly growth rate.

What is the average product price in WooCommerce Software subscription stores?

Among stores with pricing data, the average listed price is about $214, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.