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WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

553 WooCommerce E-learning Stores: Stats & Market Data (2026)

553 active WooCommerce stores fall into the E-learning segment, with 26 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Software, Books & Literature. 55% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

55%
Social media
2%
Meta ads
59%
Contact info
Total Stores
553
Active WooCommerce stores
New (30d)
26
Newly added in the last 30 days
Avg. Products
126
Among 552 stores with catalog data
Avg. Price
$221
Among 529 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

96 48 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

26 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 160 · 29%
10-49 236 · 43%
50-199 107 · 19%
200-999 35 · 6%
1k-4.9k 12 · 2%
5k+ 2 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
98% coverage
Software
4% coverage
Books & Literature
1% coverage
Arts & Entertainment
1% coverage
Business & Industrial
1% coverage
Electronics 2 Health 2 Home & Garden 2 Apparel & Accessories 1 Baby & Kids 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 126 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,553. The strongest country concentrations are Brazil, Netherlands, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 153 · 29%
$25-$49 60 · 11%
$50-$99 95 · 18%
$100-$199 74 · 14%
$200-$499 86 · 16%
$500+ 61 · 12%
Store currencies
EUR 150 USD 144 GBP 31 INR 31 BRL 24 BDT 17 PLN 16 NGN 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $221 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (46%), Instagram (34%), YouTube (24%).

Facebook
46%
Instagram
34%
YouTube
24%
LinkedIn
23%
Twitter / X
17%
TikTok
4%
Pinterest
2%

Social media adoption is strong at 55%, and 2% of stores run Meta ad campaigns. That's 9 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (20%), Facebook Pixel (14%).

Google Analytics
27%
Google Tag Manager
20%
Facebook Pixel
14%
Google Ads
7%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

81 products $799 avg
Education & Courses corporate training professional development
47 products $55 avg
Education & Courses learning e-learning
91 products $97 avg
Education & Courses online learning virtual classes
626 products $177 avg
Education & Courses training courses
121 products $199 avg
Education & Courses digital products e-learning
139 products $149 avg
Education & Courses online learning wordpress courses
67 products $64 avg
Education & Courses e-learning orthodontics courses
34 products $338 avg
Education & Courses e-learning online education
393 products $39 avg
Education & Courses e-learning training
13 products $89 avg
Education & Courses learning education
244 products $69 avg
Education & Courses e-learning training materials

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FAQ

How many WooCommerce E-learning stores are there?

We currently track 553 active WooCommerce stores in the E-learning segment.

Are WooCommerce E-learning stores growing?

Yes. In the last 30 days, 26 new stores were indexed in the E-learning segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce E-learning stores?

Among stores with pricing data, the average listed price is about $221, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.