Use Cases Features Pricing API Log in
WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

358 WooCommerce Equestrian Stores: Stats & Market Data (2026)

358 active WooCommerce stores fall into the Equestrian segment, with 118 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Animals & Pet Supplies, Apparel & Accessories, Education & Courses. 60% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

60%
Social media
3%
Meta ads
54%
Contact info
Total Stores
358
Active WooCommerce stores
New (30d)
118
Newly added in the last 30 days
Avg. Products
3,759
Among 358 stores with catalog data
Avg. Price
$475
Among 335 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

66 33 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

118 new stores were added in the past 30 days — 33% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 48 · 13%
10-49 85 · 24%
50-199 81 · 23%
200-999 69 · 19%
1k-4.9k 43 · 12%
5k+ 32 · 9%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Animals & Pet Supplies
32% coverage
Apparel & Accessories
12% coverage
Education & Courses
3% coverage
Arts & Entertainment
3% coverage
Home & Garden
2% coverage
Sporting Goods
2% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Toys & Games
1% coverage
Health
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 3,759 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,388. The strongest country concentrations are United Kingdom, Germany, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 36 · 11%
$25-$49 80 · 24%
$50-$99 96 · 29%
$100-$199 50 · 15%
$200-$499 33 · 10%
$500+ 40 · 12%
Store currencies
EUR 138 USD 99 GBP 38 AUD 18 PLN 8 SEK 8 CAD 7 ZAR 7

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $475. That's above the WooCommerce average of $423.

Social media platforms

Facebook (54%), Instagram (46%), YouTube (16%).

Facebook
54%
Instagram
46%
YouTube
16%
Twitter / X
9%
TikTok
6%
LinkedIn
4%
Pinterest
3%

Social media adoption is strong at 60%, and 3% of stores run Meta ad campaigns. That's 13 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (35%), Facebook Pixel (19%), Google Tag Manager (17%).

Google Analytics
35%
Facebook Pixel
19%
Google Tag Manager
17%
Google Ads
10%
TikTok Pixel
1%
Pinterest Pixel
1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

443 products $27 avg 2 ads
28 products $161 avg
Education & Courses horse training learning
162 products $61 avg
Education & Courses equestrian training
650 products $37 avg
Apparel & Accessories Animals & Pet Supplies equestrian riding gear
16 products $184 avg
Apparel & Accessories equestrian riding accessories
284 products $23 avg
Apparel & Accessories Animals & Pet Supplies Celebrations & Gifts equestrian horse riding gear
5 products $49 avg

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many WooCommerce Equestrian stores are there?

We currently track 358 active WooCommerce stores in the Equestrian segment.

Are WooCommerce Equestrian stores growing?

Yes. In the last 30 days, 118 new stores were indexed in the Equestrian segment, showing a 33% monthly growth rate.

What is the average product price in WooCommerce Equestrian stores?

Among stores with pricing data, the average listed price is about $475, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.