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WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

592 WooCommerce Fan gear Stores: Stats & Market Data (2026)

592 active WooCommerce stores fall into the Fan gear segment, with 215 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Sporting Goods, Celebrations & Gifts. 33% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

33%
Social media
2%
Meta ads
39%
Contact info
Total Stores
592
Active WooCommerce stores
New (30d)
215
Newly added in the last 30 days
Avg. Products
4,377
Among 589 stores with catalog data
Avg. Price
$42
Among 578 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

230 115 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

215 new stores were added in the past 30 days — 36% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 32 · 5%
10-49 199 · 34%
50-199 78 · 13%
200-999 83 · 14%
1k-4.9k 123 · 21%
5k+ 74 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
79% coverage
Sporting Goods
17% coverage
Celebrations & Gifts
5% coverage
Toys & Games
4% coverage
Arts & Entertainment
2% coverage
Books & Literature
1% coverage
Animals & Pet Supplies 1 Antiques & Collectibles 1 Electronics 1 General Merchandise 1 Home & Garden 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 4,377 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,569. The strongest country concentrations are United Kingdom, Germany, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 231 · 40%
$25-$49 236 · 41%
$50-$99 86 · 15%
$100-$199 24 · 4%
$500+ 1 · 0%
Store currencies
USD 344 EUR 85 GBP 72 AUD 15 CAD 12 BRL 6 MXN 6 INR 5

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $42 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (26%), Instagram (24%), Twitter / X (14%).

Facebook
26%
Instagram
24%
Twitter / X
14%
YouTube
11%
TikTok
5%
LinkedIn
4%
Pinterest
2%

About 33% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 13 percentage points below the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (8%), Facebook Pixel (7%).

Google Analytics
20%
Google Tag Manager
8%
Facebook Pixel
7%
Google Ads
4%
Pinterest Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,109 products $41 avg 28 ads
Apparel & Accessories sports apparel fan gear
35 products $13 avg
Apparel & Accessories sports accessories fan merchandise
27 products $15 avg
Apparel & Accessories band merchandise music apparel
41 products $29 avg
Apparel & Accessories football merchandise team apparel
6 products $52 avg
Apparel & Accessories sports apparel basketball jerseys
127 products $13 avg
Celebrations & Gifts gaa club merchandise sports team apparel
37 products $23 avg
Apparel & Accessories Toys & Games Sporting Goods nascar apparel racing merchandise
48 products $19 avg
Apparel & Accessories Arts & Entertainment clothing music
61 products $26 avg
Apparel & Accessories hockey apparel sports clothing
10 products $25 avg
Sporting Goods sports merchandise sports talk

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FAQ

How many WooCommerce Fan gear stores are there?

We currently track 592 active WooCommerce stores in the Fan gear segment.

Are WooCommerce Fan gear stores growing?

Yes. In the last 30 days, 215 new stores were indexed in the Fan gear segment, showing a 36% monthly growth rate.

What is the average product price in WooCommerce Fan gear stores?

Among stores with pricing data, the average listed price is about $42, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.