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Topic
Updated May 25, 2026
WooCommerce

760 WooCommerce Fashion boutique Stores: Stats & Market Data (2026)

760 active WooCommerce stores fall into the Fashion boutique segment, with 102 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Jewelry & Watches. 59% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

59%
Social media
2%
Meta ads
56%
Contact info
Total Stores
760
Active WooCommerce stores
New (30d)
102
Newly added in the last 30 days
Avg. Products
520
Among 760 stores with catalog data
Avg. Price
$155
Among 736 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

98 49 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

102 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 81 · 11%
10-49 197 · 26%
50-199 250 · 33%
200-999 171 · 22%
1k-4.9k 51 · 7%
5k+ 10 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Beauty & Cosmetics
1% coverage
Jewelry & Watches
1% coverage
Arts & Entertainment
1% coverage
Home & Garden
1% coverage
Celebrations & Gifts 2 Food & Beverages 2 Wedding 2 Baby & Kids 1

Among stores with catalog data, the 50-199 product range is most common. The average is 520 products per store. That's smaller than the WooCommerce average of 1,495. The strongest country concentrations are India, Greece, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 156 · 21%
$25-$49 181 · 25%
$50-$99 168 · 23%
$100-$199 125 · 17%
$200-$499 72 · 10%
$500+ 34 · 5%
Store currencies
EUR 271 USD 176 INR 43 GBP 23 PLN 22 COP 18 TRY 18 BDT 16

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $155 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (53%), Facebook (44%), TikTok (10%).

Instagram
53%
Facebook
44%
TikTok
10%
Twitter / X
5%
YouTube
5%
LinkedIn
2%
Pinterest
2%

Social media adoption is strong at 59%, and 2% of stores run Meta ad campaigns. That's 16 percentage points above the WooCommerce average of 43%.

Marketing & analytics tools

Google Analytics (23%), Facebook Pixel (18%), Google Tag Manager (14%).

Google Analytics
23%
Facebook Pixel
18%
Google Tag Manager
14%
Google Ads
7%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

866 products $592 avg 1 ads
Apparel & Accessories designer clothing fashion boutique
1,949 products $38 avg 4 ads
Apparel & Accessories women's clothing swimwear
82 products $528 avg
Apparel & Accessories wedding dresses evening gowns
11 products $52 avg
Apparel & Accessories designer clothing upcoming designers
65 products $160 avg
Apparel & Accessories women's fashion clothing store
280 products $81 avg
Apparel & Accessories women's clothing store fashion boutique
443 products $151 avg
Apparel & Accessories fashion boutique women's clothing
839 products $36 avg
Apparel & Accessories women's clothing online fashion boutique
1,803 products $102 avg
Apparel & Accessories clothing store fashion boutique
126 products $22 avg
Apparel & Accessories womens fashion trendy clothing

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FAQ

How many WooCommerce Fashion boutique stores are there?

We currently track 760 active WooCommerce stores in the Fashion boutique segment.

Are WooCommerce Fashion boutique stores growing?

Yes. In the last 30 days, 102 new stores were indexed in the Fashion boutique segment, showing a 13% monthly growth rate.

What is the average product price in WooCommerce Fashion boutique stores?

Among stores with pricing data, the average listed price is about $155, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.