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Topic
Updated May 18, 2026
WooCommerce

63 WooCommerce Homewear Stores: Stats & Market Data (2026)

63 active WooCommerce stores fall into the Homewear segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Adult. 68% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

68%
Social media
10%
Meta ads
54%
Contact info
Total Stores
63
Active WooCommerce stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
863
Among 63 stores with catalog data
Avg. Price
$96
Among 60 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

16 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4 · 6%
10-49 13 · 21%
50-199 24 · 38%
200-999 17 · 27%
1k-4.9k 4 · 6%
5k+ 1 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
95% coverage
Home & Garden
10% coverage
Adult
2% coverage
Arts & Entertainment
2% coverage
Baby & Kids
2% coverage
Celebrations & Gifts
2% coverage
Sporting Goods
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 863 products per store. That's smaller than the WooCommerce average of 1,379. The strongest country concentrations are Greece, Brazil, Ukraine.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 19 · 32%
$25-$49 13 · 22%
$50-$99 17 · 28%
$100-$199 6 · 10%
$200-$499 2 · 3%
$500+ 3 · 5%
Store currencies
EUR 24 USD 8 BRL 4 EGP 4 UAH 4 AUD 2 ILS 2 TRY 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $96 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Instagram (62%), Facebook (54%), TikTok (10%).

Instagram
62%
Facebook
54%
TikTok
10%
YouTube
6%
Twitter / X
5%
Pinterest
3%

Social media adoption is strong at 68%, and 10% of stores run Meta ad campaigns. That's 20 percentage points above the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (29%), Facebook Pixel (22%).

Google Analytics
30%
Google Tag Manager
29%
Facebook Pixel
22%
Google Ads
10%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,409 products $55 avg 1 ads
Apparel & Accessories homewear pajamas
78 products $107 avg
Apparel & Accessories Home & Garden clothing store homewear
49 products $172 avg
Apparel & Accessories homewear headwear
184 products $29 avg
Apparel & Accessories women's underwear lingerie
171 products $18 avg
Apparel & Accessories baby gifts
61 products $10 avg
Apparel & Accessories homewear comfortable clothing
67 products $23 avg
Apparel & Accessories women's fashion casual wear
34 products $16 avg
Arts & Entertainment Apparel & Accessories art prints homewear
60 products $40 avg
Celebrations & Gifts Apparel & Accessories gift store women's bags
490 products $29 avg
Apparel & Accessories women's clothing track tops
2,210 products $44 avg 4 ads
Apparel & Accessories bikinis womens swimwear
462 products $91 avg 5 ads
Apparel & Accessories homewear pajamas

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FAQ

How many WooCommerce Homewear stores are there?

We currently track 63 active WooCommerce stores in the Homewear segment.

Are WooCommerce Homewear stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Homewear segment, showing a 25% monthly growth rate.

What is the average product price in WooCommerce Homewear stores?

Among stores with pricing data, the average listed price is about $96, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.