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Topic
Updated Apr 27, 2026
WooCommerce

663 WooCommerce Moisturizer Stores: Stats & Market Data (2026)

663 active WooCommerce stores fall into the Moisturizer segment, with 108 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 47% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

47%
Social media
2%
Meta ads
49%
Contact info
Total Stores
663
Active WooCommerce stores
New (30d)
108
Newly added in the last 30 days
Avg. Products
206
Among 663 stores with catalog data
Avg. Price
$140
Among 629 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

100 50 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

108 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 200 · 30%
10-49 339 · 51%
50-199 80 · 12%
200-999 32 · 5%
1k-4.9k 8 · 1%
5k+ 4 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Health
2% coverage
Home & Garden
1% coverage
Celebrations & Gifts 2 Adult 1 Animals & Pet Supplies 1 Baby & Kids 1 Food & Beverages 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 206 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are India, Bangladesh, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 290 · 46%
$25-$49 223 · 35%
$50-$99 87 · 14%
$100-$199 17 · 3%
$200-$499 7 · 1%
$500+ 5 · 1%
Store currencies
USD 275 INR 59 EUR 57 PKR 24 VND 24 BDT 23 MYR 22 GBP 11

Among stores with pricing data, the most common price range is Under $25. The average is higher at $140 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (39%), Instagram (36%), TikTok (9%).

Facebook
39%
Instagram
36%
TikTok
9%
YouTube
8%
Twitter / X
5%
LinkedIn
4%
Pinterest
2%

About 47% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 10 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (17%), Google Tag Manager (16%), Facebook Pixel (15%).

Google Analytics
17%
Google Tag Manager
16%
Facebook Pixel
15%
Google Ads
6%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,018 products $12 avg 1 ads
Beauty & Cosmetics k beauty sunscreen
2,359 products $7 avg
Beauty & Cosmetics skincare body care
24 products $63 avg
Beauty & Cosmetics skincare moisturizer
169 products $24 avg
Beauty & Cosmetics skin care moisturizer
29 products $12 avg
Beauty & Cosmetics hair growth moisturizer
13 products $17 avg
Beauty & Cosmetics natural skincare face care
109 products $93 avg
Beauty & Cosmetics derma cosmetic skincare products
18 products $7 avg 3 ads
Beauty & Cosmetics clean skincare minimal skincare
15 products $14 avg
Beauty & Cosmetics anti-aging moisturizer
269 products $6 avg
Beauty & Cosmetics Health handmade soap goat milk lotion
23 products $45 avg
Beauty & Cosmetics skincare beauty
6 products $66 avg
Beauty & Cosmetics beauty cosmetics

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FAQ

How many WooCommerce Moisturizer stores are there?

We currently track 663 active WooCommerce stores in the Moisturizer segment.

Are WooCommerce Moisturizer stores growing?

Yes. In the last 30 days, 108 new stores were indexed in the Moisturizer segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Moisturizer stores?

Among stores with pricing data, the average listed price is about $140, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.