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Topic
Updated June 8, 2026
WooCommerce

148 WooCommerce Outdoors Stores: Stats & Market Data (2026)

148 active WooCommerce stores fall into the Outdoors segment, with 18 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Sporting Goods, Apparel & Accessories, Home & Garden. 35% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

35%
Social media
2%
Meta ads
40%
Contact info
Total Stores
148
Active WooCommerce stores
New (30d)
18
Newly added in the last 30 days
Avg. Products
4,189
Among 148 stores with catalog data
Avg. Price
$204
Among 144 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

36 18 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

18 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 23 · 16%
10-49 31 · 21%
50-199 22 · 15%
200-999 19 · 13%
1k-4.9k 9 · 6%
5k+ 44 · 30%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
14% coverage
Apparel & Accessories
11% coverage
Home & Garden
11% coverage
Arts & Entertainment
7% coverage
Electronics
7% coverage
Travel
4% coverage
Hardware
3% coverage
Toys & Games
3% coverage
Celebrations & Gifts
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 4,189 products. That's larger than the WooCommerce average of 1,553. The strongest country concentrations are United Kingdom, Canada, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 56 · 39%
$25-$49 35 · 24%
$50-$99 18 · 12%
$100-$199 18 · 12%
$200-$499 8 · 6%
$500+ 9 · 6%
Store currencies
USD 95 GBP 23 EUR 10 CAD 6 AUD 3 ZAR 3 INR 2 CLP 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $204 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (30%), Instagram (26%), YouTube (11%).

Facebook
30%
Instagram
26%
YouTube
11%
Twitter / X
7%
TikTok
2%
LinkedIn
1%
Pinterest
1%

About 35% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 11 percentage points below the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (20%), Facebook Pixel (9%), Google Tag Manager (9%).

Google Analytics
20%
Facebook Pixel
9%
Google Tag Manager
9%
Google Ads
7%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

547 products $29 avg
18 products $143 avg
Electronics hd camera electronics
213 products $714 avg
Electronics Sporting Goods optics outdoors
109 products $35 avg
Home & Garden home kitchen
48 products $33 avg
Travel golf fishing
19 products $60 avg
Sporting Goods bowstring bow
Ourons Ltd United Kingdom
65 products $17 avg
Animals & Pet Supplies pets fishing oils

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FAQ

How many WooCommerce Outdoors stores are there?

We currently track 148 active WooCommerce stores in the Outdoors segment.

Are WooCommerce Outdoors stores growing?

Yes. In the last 30 days, 18 new stores were indexed in the Outdoors segment, showing a 12% monthly growth rate.

What is the average product price in WooCommerce Outdoors stores?

Among stores with pricing data, the average listed price is about $204, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.