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WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

729 WooCommerce Software tools Stores: Stats & Market Data (2026)

729 active WooCommerce stores fall into the Software tools segment, with 148 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Software, Education & Courses, Electronics. 33% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

33%
Social media
1%
Meta ads
51%
Contact info
Total Stores
729
Active WooCommerce stores
New (30d)
148
Newly added in the last 30 days
Avg. Products
955
Among 729 stores with catalog data
Avg. Price
$284
Among 680 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

165 82 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

148 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 219 · 30%
10-49 282 · 39%
50-199 140 · 19%
200-999 53 · 7%
1k-4.9k 14 · 2%
5k+ 21 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
94% coverage
Education & Courses
14% coverage
Electronics
12% coverage
Books & Literature
9% coverage
Arts & Entertainment
4% coverage
Business & Industrial
3% coverage
Hardware
2% coverage
Apparel & Accessories
2% coverage
Office Supplies
2% coverage
Toys & Games
1% coverage
Celebrations & Gifts 3

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 955 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,569. The strongest country concentrations are India, Bangladesh, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 338 · 50%
$25-$49 82 · 12%
$50-$99 72 · 11%
$100-$199 61 · 9%
$200-$499 52 · 8%
$500+ 75 · 11%
Store currencies
USD 289 INR 116 EUR 77 BDT 45 GBP 21 PKR 20 TRY 13 VND 12

Among stores with pricing data, the most common price range is Under $25. The average is higher at $284 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (26%), Instagram (15%), YouTube (12%).

Facebook
26%
Instagram
15%
YouTube
12%
LinkedIn
9%
Twitter / X
9%
TikTok
2%
Pinterest
1%

About 33% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 13 percentage points below the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (11%), Facebook Pixel (11%).

Google Analytics
19%
Google Tag Manager
11%
Facebook Pixel
11%
Google Ads
5%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

517 products $45 avg 4 ads
Electronics Software tech gadgets software tools
52 products $6 avg 6 ads
Software wordpress themes digital products
7 products $17 avg
Software digital marketing software tools
252 products $610 avg
Electronics Software car diagnostics software tools
26 products $46 avg
Software app store optimization mobile apps
81 products $6 avg
Software digital products web products
718 products $12 avg
Celebrations & Gifts Arts & Entertainment Software embroidery designs quilting supplies
156 products $131 avg
Software saas digital products
1,006 products $5 avg
Software wordpress plugins software tools
26 products $14 avg
Software digital subscriptions software tools
49 products $6 avg
Software online courses business training
13 products $21 avg
Apparel & Accessories Software graphic tees hoodies

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FAQ

How many WooCommerce Software tools stores are there?

We currently track 729 active WooCommerce stores in the Software tools segment.

Are WooCommerce Software tools stores growing?

Yes. In the last 30 days, 148 new stores were indexed in the Software tools segment, showing a 20% monthly growth rate.

What is the average product price in WooCommerce Software tools stores?

Among stores with pricing data, the average listed price is about $284, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.