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Topic
Updated Apr 27, 2026
WooCommerce

76 WooCommerce Startup Stores: Stats & Market Data (2026)

76 active WooCommerce stores fall into the Startup segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Business & Industrial, Education & Courses, Software. 55% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

55%
Social media
3%
Meta ads
53%
Contact info
Total Stores
76
Active WooCommerce stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
25
Among 76 stores with catalog data
Avg. Price
$628
Among 68 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

5 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 38 · 50%
10-49 33 · 43%
50-199 2 · 3%
200-999 3 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Business & Industrial
61% coverage
Education & Courses
16% coverage
Software
8% coverage
Books & Literature
4% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Celebrations & Gifts
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 25 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are United Kingdom, Germany, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 23 · 34%
$25-$49 12 · 18%
$50-$99 8 · 12%
$100-$199 2 · 3%
$200-$499 12 · 18%
$500+ 11 · 16%
Store currencies
USD 38 EUR 8 GBP 8 INR 4 VND 3 CAD 2 BDT 1 IDR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $628 because some stores price much higher, pulling it up. That's above the WooCommerce average of $420.

Social media platforms

Facebook (47%), Instagram (36%), LinkedIn (26%).

Facebook
47%
Instagram
36%
LinkedIn
26%
Twitter / X
22%
YouTube
17%
TikTok
8%
Pinterest
3%

Social media adoption is strong at 55%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (32%), Facebook Pixel (16%), Google Tag Manager (16%).

Google Analytics
32%
Facebook Pixel
16%
Google Tag Manager
16%
Google Ads
4%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

10 products $40 avg
Business & Industrial startup business
6 products $3870 avg
Business & Industrial startup marketing
9 products $33 avg
Business & Industrial startup strategy
16 products $759 avg
Education & Courses ecommerce consulting
13 products $333 avg
Education & Courses Business & Industrial sme tech
22 products $464 avg
Education & Courses startup educational
12 products $49 avg
Business & Industrial consulting business services
10 products $40 avg
Business & Industrial business startup
14 products $49 avg
Software software saas
14 products $1017 avg
Education & Courses coffee training
14 products $137 avg
Education & Courses startup business
29 products $16 avg
Business & Industrial entrepreneurship startup

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FAQ

How many WooCommerce Startup stores are there?

We currently track 76 active WooCommerce stores in the Startup segment.

Are WooCommerce Startup stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Startup segment, showing a 7% monthly growth rate.

What is the average product price in WooCommerce Startup stores?

Among stores with pricing data, the average listed price is about $628, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.