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Updated June 8, 2026
WooCommerce

5,344 WooCommerce Stores in Thailand: Stats & Trends (2026)

We track 5,344 active WooCommerce stores in Thailand, with 1,630 newly added in the last 30 days (31% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 61% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

61%
Social media
1%
Meta ads
66%
Contact info
Total Stores
5,344
Active WooCommerce stores
New (30d)
1,630
Newly added in the last 30 days
Avg. Products
363
Among 5,083 stores with catalog data
Avg. Price
$747
Among 4,129 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,896 948 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1,630 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 997 · 20%
10-49 1,626 · 32%
50-199 1,370 · 27%
200-999 769 · 15%
1k-4.9k 268 · 5%
5k+ 53 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
10% coverage
Apparel & Accessories
8% coverage
Electronics
7% coverage
Food & Beverages
7% coverage
Hardware
6% coverage
Beauty & Cosmetics
5% coverage
Health
4% coverage
Business & Industrial
3% coverage
Vehicles & Parts
3% coverage
Education & Courses
3% coverage
Arts & Entertainment
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 363 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,565. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Electronics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,753 · 42%
$25-$49 638 · 15%
$50-$99 539 · 13%
$100-$199 348 · 8%
$200-$499 377 · 9%
$500+ 474 · 11%
Store currencies
THB 4,960 USD 173 GBP 42 BTC 12 AUD 4 EUR 3 PKR 2 SGD 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $747 because some stores price much higher, pulling it up. That's above the WooCommerce average of $423.

Social media platforms

Facebook (57%), Instagram (30%), YouTube (19%).

Facebook
57%
Instagram
30%
YouTube
19%
TikTok
13%
Twitter / X
8%
LinkedIn
2%
Pinterest
2%

Social media adoption is strong at 61%, and 1% of stores run Meta ad campaigns. That's 15 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (27%), Facebook Pixel (13%).

Google Analytics
30%
Google Tag Manager
27%
Facebook Pixel
13%
Google Ads
7%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,407 products $531 avg 2 ads
Electronics bluetooth headphones dac amp
133 products $36 avg 6 ads
Apparel & Accessories mini bags designer handbags
80 products $26 avg
Electronics samsung film galaxy s24 film
7 products $11 avg
Books & Literature education investment
272 products $3362 avg
Jewelry & Watches engagement rings diamond jewelry

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FAQ

How many WooCommerce stores are in Thailand?

Our database tracks 5,344 active WooCommerce stores in Thailand.

How fast is the Thailand WooCommerce market growing?

In the past 30 days, 1,630 new WooCommerce stores were indexed in Thailand, reflecting a 31% monthly growth rate.

What is the average catalog size for Thailand WooCommerce stores?

Among WooCommerce stores in Thailand with catalog data, the average is about 363 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.