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Updated July 13, 2026
Shopify

2,179 Shopify Stores in Thailand: Stats & Trends (2026)

We track 2,179 active Shopify stores in Thailand, with 398 newly added in the last 30 days (18% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Food & Beverages, Home & Garden. 58% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

58%
Social media
5%
Meta ads
50%
Contact info
Total Stores
2,179
Active Shopify stores
New (30d)
398
Newly added in the last 30 days
Avg. Products
443
Among 2,004 stores with catalog data
Avg. Price
$296
Among 1,926 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

462 231 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

398 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 580 · 29%
10-49 557 · 28%
50-199 433 · 22%
200-999 274 · 14%
1k-4.9k 131 · 7%
5k+ 29 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
14% coverage
Food & Beverages
7% coverage
Home & Garden
6% coverage
Beauty & Cosmetics
5% coverage
Electronics
4% coverage
Jewelry & Watches
3% coverage
Health
3% coverage
Sporting Goods
2% coverage
Arts & Entertainment
2% coverage
Hardware
2% coverage
Furniture
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 443 because some stores carry much larger inventories. That's larger than the Shopify average of 409. The most popular store categories in this market are Apparel & Accessories, Food & Beverages, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 643 · 33%
$25-$49 440 · 23%
$50-$99 338 · 18%
$100-$199 186 · 10%
$200-$499 147 · 8%
$500+ 172 · 9%
Store currencies
THB 1,778 USD 234 EUR 84 GBP 22 AUD 8 ILS 7 PLN 5 CAD 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $296 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (50%), Facebook (47%), TikTok (25%).

Instagram
50%
Facebook
47%
TikTok
25%
YouTube
18%
Twitter / X
6%
Pinterest
3%
LinkedIn
2%

Social media adoption is strong at 58%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (14%), Google Ads (4%).

Google Analytics
28%
Google Tag Manager
14%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Refresh.

Dawn 20% Horizon 16% Refresh 2% Savor 2% Prestige 2% Sense 2% Craft 2% Atelier 2%

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Geographic breakdown

Province and city-level distribution within Thailand

Top provinces / states
Province Stores Share
Bangkok 1,168 54%
Nonthaburi 87 4%
Samut Prakan 78 4%
Phuket 72 3%
Chiang Mai 66 3%
Chon Buri 37 2%
England 33 2%
Surat Thani 33 2%
Pathum Thani 31 1%
Top cities
City Stores Share
Bangkok 284 13%
Krung Thep Maha Nakhon 283 13%
กรุงเทพมหานคร 52 2%
Bangkok 27 1%
Singapore 25 1%
Phuket 21 1%
Chiang Mai 18 1%
Helsinki 16 1%
Sheridan 15 1%
Top shipping destinations
Thailand · 2,045 Singapore · 1,170 Malaysia · 1,160 Hong Kong · 1,137 Japan · 1,134 United States · 1,132 Korea (the Republic of) · 1,128 United Kingdom · 1,125 France · 1,123 Italy · 1,121

Representative stores

A varied sample - weighted by data completeness, refreshed daily

302 products $62 avg 6 ads
Beauty & Cosmetics Gifts Skincare Helium Customer Fields Consentmo GDPR Compliance
134 products $12 avg 7 ads
Education & Courses Google & YouTube Microsoft Clarity: AI Insights
126 products $95 avg 21 ads
Apparel & Accessories Sneakers Shoes Hulk Contact Form Builder Smart Product Filter & Search
111 products $36 avg 1 ads
Beauty & Cosmetics Skincare Beauty Products Amp: Back in Stock & PreOrder+ Rise Gift Cards & Store Credit
2,396 products $94 avg 1 ads
Arts & Entertainment Yoga & Meditation Sports Equipment
495 products $244 avg 8 ads
Apparel & Accessories Shoes Fashion Accessories UpPromote Affiliate Marketing Pop Convert ‑ Pop Ups, Banners
92 products $5 avg 1 ads
Food & Beverages Judge.me Product Reviews App PageFly Landing Page Builder
827 products $435 avg 53 ads
Electronics Powerful Contact Form Builder Microsoft Clarity: AI Insights
173 products $47 avg 4 ads
Apparel & Accessories Clothing
415 products $17 avg 5 ads
Apparel & Accessories Baby & Kids Women's Shoes Fashion Accessories UpPromote Affiliate Marketing Avada Boost Sales Trust Badges

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FAQ

How many Shopify stores are in Thailand?

Our database tracks 2,179 active Shopify stores in Thailand.

How fast is the Thailand Shopify market growing?

In the past 30 days, 398 new Shopify stores were indexed in Thailand, reflecting a 18% monthly growth rate.

What is the average catalog size for Thailand Shopify stores?

Among Shopify stores in Thailand with catalog data, the average is about 443 products. The most common catalog size range is 1-9.

What are the most popular apps among Thailand Shopify stores?

The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.