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Updated June 22, 2026
Shopify

2,018 Shopify Stores in Thailand: Stats & Trends (2026)

We track 2,018 active Shopify stores in Thailand, with 449 newly added in the last 30 days (22% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Food & Beverages, Home & Garden. 60% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

60%
Social media
5%
Meta ads
52%
Contact info
Total Stores
2,018
Active Shopify stores
New (30d)
449
Newly added in the last 30 days
Avg. Products
441
Among 1,866 stores with catalog data
Avg. Price
$320
Among 1,812 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

466 233 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

449 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 514 · 28%
10-49 512 · 27%
50-199 422 · 23%
200-999 276 · 15%
1k-4.9k 115 · 6%
5k+ 27 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
16% coverage
Food & Beverages
8% coverage
Home & Garden
6% coverage
Beauty & Cosmetics
6% coverage
Electronics
5% coverage
Jewelry & Watches
4% coverage
Health
3% coverage
Arts & Entertainment
3% coverage
Sporting Goods
2% coverage
Hardware
2% coverage
Furniture
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 441 because some stores carry much larger inventories. The most popular store categories in this market are Apparel & Accessories, Food & Beverages, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 593 · 33%
$25-$49 390 · 22%
$50-$99 336 · 19%
$100-$199 183 · 10%
$200-$499 131 · 7%
$500+ 179 · 10%
Store currencies
THB 1,653 USD 219 EUR 67 GBP 22 AUD 7 ILS 7 PLN 6 IDR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $320 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (52%), Facebook (49%), TikTok (25%).

Instagram
52%
Facebook
49%
TikTok
25%
YouTube
18%
Twitter / X
7%
Pinterest
3%
LinkedIn
2%

Social media adoption is strong at 60%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (15%), Google Ads (4%).

Google Analytics
30%
Google Tag Manager
15%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Refresh.

Dawn 21% Horizon 14% Refresh 3% Prestige 2% Savor 2% Debut 2% Sense 2% Ella 2%

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Geographic breakdown

Province and city-level distribution within Thailand

Top provinces / states
Province Stores Share
Bangkok 1,091 54%
Nonthaburi 85 4%
Phuket 71 4%
Samut Prakan 66 3%
Chiang Mai 58 3%
Chon Buri 35 2%
Surat Thani 35 2%
England 32 2%
Pathum Thani 29 1%
Top cities
City Stores Share
Bangkok 274 14%
Krung Thep Maha Nakhon 253 13%
กรุงเทพมหานคร 46 2%
Singapore 23 1%
Phuket 22 1%
Bangkok 19 1%
Chiang Mai 17 1%
Helsinki 14 1%
Chang Wat Phuket 13 1%
Top shipping destinations
Thailand · 1,884 Singapore · 1,050 Malaysia · 1,039 Hong Kong · 1,016 Japan · 1,015 United States · 1,014 Korea (the Republic of) · 1,007 United Kingdom · 1,003 Italy · 1,000 Australia · 999

Representative stores

A varied sample - weighted by data completeness, refreshed daily

177 products $532 avg 2 ads
Electronics Photography Camera Gear Avada AI SEO Image Optimizer FBP: Fast Bundle & Upsell App
827 products $457 avg 3 ads
Electronics Powerful Contact Form Builder
34 products $44 avg 1 ads
Food & Beverages Recharge Subscriptions App
1,471 products $187 avg 15 ads
Apparel & Accessories Clothing Fashion Accessories Kaching Bundles App & Upsells Shopify Inbox
57 products $11 avg 2 ads
Food & Beverages Chaty Chat Buttons & WhatsApp Hoppy Free Shipping Bar Upsell
121 products $34 avg 1 ads
Apparel & Accessories Clothing UpPromote Affiliate Marketing FBP: Fast Bundle & Upsell App
56 products $125 avg 4 ads
Home & Garden Privy ‑ Email, SMS & Pop Ups
123 products $98 avg 8 ads
Apparel & Accessories Sneakers Shoes Hulk Contact Form Builder Smart Product Filter & Search
385 products $23 avg 84 ads
Food & Beverages RT: Google Fonts, Custom Fonts Loox ‑ Product Reviews App
377 products $4 avg 36 ads
Beauty & Cosmetics Health Haircare Health Products UpPromote Affiliate Marketing XCloud Search & Product Filter
3,861 products $36 avg 8 ads
Apparel & Accessories Home & Garden XCloud Search & Product Filter Pandectes GDPR Compliance
409 products $39 avg 4 ads
Apparel & Accessories Fashion Accessories Klaviyo: Email Marketing & SMS OptiMonk: AI Popup Builder

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FAQ

How many Shopify stores are in Thailand?

Our database tracks 2,018 active Shopify stores in Thailand.

How fast is the Thailand Shopify market growing?

In the past 30 days, 449 new Shopify stores were indexed in Thailand, reflecting a 22% monthly growth rate.

What is the average catalog size for Thailand Shopify stores?

Among Shopify stores in Thailand with catalog data, the average is about 441 products. The most common catalog size range is 1-9.

What are the most popular apps among Thailand Shopify stores?

The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.