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Topic
Updated Apr 27, 2026
WooCommerce

493 WooCommerce Tactical gear Stores: Stats & Market Data (2026)

493 active WooCommerce stores fall into the Tactical gear segment, with 105 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Hardware, Sporting Goods. 56% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

56%
Social media
3%
Meta ads
54%
Contact info
Total Stores
493
Active WooCommerce stores
New (30d)
105
Newly added in the last 30 days
Avg. Products
5,053
Among 492 stores with catalog data
Avg. Price
$359
Among 465 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

104 52 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

105 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 37 · 8%
10-49 106 · 22%
50-199 140 · 28%
200-999 101 · 21%
1k-4.9k 51 · 10%
5k+ 57 · 12%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
28% coverage
Hardware
16% coverage
Sporting Goods
14% coverage
Vehicles & Parts
7% coverage
Business & Industrial
4% coverage
Electronics
4% coverage
Home & Garden
2% coverage
Toys & Games
1% coverage
Arts & Entertainment
1% coverage
Education & Courses
1% coverage
Health
0% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 5,053 products per store. That's larger than the WooCommerce average of 1,092. The strongest country concentrations are United States, Israel, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 92 · 20%
$25-$49 115 · 25%
$50-$99 109 · 23%
$100-$199 69 · 15%
$200-$499 55 · 12%
$500+ 25 · 5%
Store currencies
USD 312 EUR 67 GBP 11 ILS 9 RUB 9 CAD 7 UAH 6 BRL 5

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $359 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Instagram (48%), Facebook (45%), YouTube (22%).

Instagram
48%
Facebook
45%
YouTube
22%
Twitter / X
15%
TikTok
6%
LinkedIn
5%
Pinterest
2%

Social media adoption is strong at 56%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (20%), Facebook Pixel (13%).

Google Analytics
30%
Google Tag Manager
20%
Facebook Pixel
13%
Google Ads
12%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

102 products $45 avg 3 ads
Sporting Goods sports equipment tactical gear
563 products $172 avg 2 ads
Hardware knives tasers
134 products $16 avg 1 ads
Hardware Apparel & Accessories tactical gear military accessories
20 products $103 avg 12 ads
Apparel & Accessories concealed carry bags armor sling bags
178 products $22 avg 1 ads
Antiques & Collectibles custom challenge coins k9 hero plush
90 products $17 avg
Sporting Goods tactical gear shooting accessories
37 products $56 avg
Apparel & Accessories concealment holsters tactical gear
506 products $42 avg
Hardware tactical gear firearms accessories
258 products $100 avg
Apparel & Accessories Toys & Games tactical gear game accessories
- Dutch LRS Netherlands
462 products $323 avg
3,098 products $58 avg
Apparel & Accessories military-style clothing tactical gear

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FAQ

How many WooCommerce Tactical gear stores are there?

We currently track 493 active WooCommerce stores in the Tactical gear segment.

Are WooCommerce Tactical gear stores growing?

Yes. In the last 30 days, 105 new stores were indexed in the Tactical gear segment, showing a 21% monthly growth rate.

What is the average product price in WooCommerce Tactical gear stores?

Among stores with pricing data, the average listed price is about $359, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.