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Topic
Updated June 8, 2026
WooCommerce

585 WooCommerce Toys and games Stores: Stats & Market Data (2026)

585 active WooCommerce stores fall into the Toys and games segment, with 170 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Toys & Games, Home & Garden, Animals & Pet Supplies. 25% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

25%
Social media
1%
Meta ads
59%
Contact info
Total Stores
585
Active WooCommerce stores
New (30d)
170
Newly added in the last 30 days
Avg. Products
4,474
Among 581 stores with catalog data
Avg. Price
$145
Among 567 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

201 100 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

170 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 21 · 4%
10-49 149 · 26%
50-199 169 · 29%
200-999 142 · 24%
1k-4.9k 34 · 6%
5k+ 66 · 11%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
81% coverage
Home & Garden
36% coverage
Animals & Pet Supplies
23% coverage
Baby & Kids
18% coverage
Electronics
14% coverage
Office Supplies
12% coverage
Apparel & Accessories
11% coverage
Celebrations & Gifts
8% coverage
Beauty & Cosmetics
7% coverage
Hardware
6% coverage
Sporting Goods
6% coverage
Arts & Entertainment
5% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 4,474 products per store. That's larger than the WooCommerce average of 1,571. The strongest country concentrations are United Kingdom, India, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 346 · 61%
$25-$49 137 · 24%
$50-$99 45 · 8%
$100-$199 16 · 3%
$200-$499 17 · 3%
$500+ 6 · 1%
Store currencies
USD 336 EUR 62 GBP 39 INR 21 BDT 11 COP 11 BRL 9 AUD 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $145 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (20%), Instagram (17%), YouTube (6%).

Facebook
20%
Instagram
17%
YouTube
6%
TikTok
4%
Twitter / X
4%
LinkedIn
1%
Pinterest
1%

Social media presence is relatively low at 25%, with 1% running Meta ads. That's 20 percentage points below the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (10%), Facebook Pixel (6%), Google Tag Manager (6%).

Google Analytics
10%
Facebook Pixel
6%
Google Tag Manager
6%
Google Ads
4%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

711 products $18 avg 39 ads
Home & Garden Electronics Toys & Games home and garden electronics deals
37 products $41 avg
Baby & Kids Apparel & Accessories Toys & Games children clothing kids accessories
162 products $13 avg
Education & Courses books teaching resources
5 products $20 avg
Toys & Games game store toys and games
181 products
Celebrations & Gifts Toys & Games party supplies kids party
120 products $9 avg
Toys & Games Books & Literature Arts & Entertainment toys and games children's books
70 products $21 avg
Beauty & Cosmetics Toys & Games Electronics beauty products toys and games
Home - macstationery United Kingdom
347 products $14 avg
Celebrations & Gifts Home & Garden Toys & Games craft supplies greeting cards
8 products $19 avg
Home & Garden Toys & Games home decor toys and games
3,950 products $22 avg
Toys & Games Apparel & Accessories wooden toys kids gifts
399 products $20 avg
Toys & Games Sporting Goods Health online shopping toys and games

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FAQ

How many WooCommerce Toys and games stores are there?

We currently track 585 active WooCommerce stores in the Toys and games segment.

Are WooCommerce Toys and games stores growing?

Yes. In the last 30 days, 170 new stores were indexed in the Toys and games segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Toys and games stores?

Among stores with pricing data, the average listed price is about $145, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.