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WooCommerce topic analytics
Topic
Updated May 25, 2026
WooCommerce

268 WooCommerce Travel guides Stores: Stats & Market Data (2026)

268 active WooCommerce stores fall into the Travel guides segment, with 55 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Travel, Books & Literature, Arts & Entertainment. 66% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

66%
Social media
1%
Meta ads
46%
Contact info
Total Stores
268
Active WooCommerce stores
New (30d)
55
Newly added in the last 30 days
Avg. Products
1,518
Among 267 stores with catalog data
Avg. Price
$78
Among 249 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

53 26 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

55 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 92 · 34%
10-49 90 · 34%
50-199 52 · 19%
200-999 16 · 6%
1k-4.9k 6 · 2%
5k+ 11 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Travel
63% coverage
Books & Literature
34% coverage
Arts & Entertainment
6% coverage
Education & Courses
5% coverage
Apparel & Accessories
3% coverage
Celebrations & Gifts
3% coverage
Toys & Games
1% coverage
Health
1% coverage
Sporting Goods
1% coverage
Adult
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 1,518 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,495. The strongest country concentrations are Poland, Netherlands, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 154 · 62%
$25-$49 48 · 19%
$50-$99 19 · 8%
$100-$199 12 · 5%
$200-$499 8 · 3%
$500+ 8 · 3%
Store currencies
EUR 102 USD 94 GBP 21 PLN 13 AUD 6 CAD 4 ILS 4 INR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $78 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (54%), Facebook (52%), YouTube (21%).

Instagram
54%
Facebook
52%
YouTube
21%
Twitter / X
17%
TikTok
15%
Pinterest
10%
LinkedIn
8%

Social media adoption is strong at 66%, and 1% of stores run Meta ad campaigns. That's 22 percentage points above the WooCommerce average of 44%.

Marketing & analytics tools

Google Analytics (40%), Google Tag Manager (18%), Facebook Pixel (15%).

Google Analytics
40%
Google Tag Manager
18%
Facebook Pixel
15%
Google Ads
9%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

10 products $12 avg
Travel travel store trip accessories
178 products $142 avg
Sporting Goods Travel motovoyage road trips
57 products $29 avg
Apparel & Accessories Books & Literature Travel men's fashion women's clothing
5 products $9 avg
Travel travel guides events
5 products $18 avg
Travel michigan travel trip accessories
5 products $31 avg
Travel travel guides tourism
5 products $14 avg
Travel travel guides custom itineraries
18 products $61 avg
Travel disney travel guides

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FAQ

How many WooCommerce Travel guides stores are there?

We currently track 268 active WooCommerce stores in the Travel guides segment.

Are WooCommerce Travel guides stores growing?

Yes. In the last 30 days, 55 new stores were indexed in the Travel guides segment, showing a 21% monthly growth rate.

What is the average product price in WooCommerce Travel guides stores?

Among stores with pricing data, the average listed price is about $78, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.