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Shopify subcategory analytics
Subcategory
Updated Apr 6, 2026
Shopify

57.5K Shopify Fashion Jewelry Stores: Stats & Market Data (2026)

57,454 active Shopify stores fall into the Fashion Jewelry segment, with 3,063 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Jewelry & Watches, Apparel & Accessories, Home & Garden. 72% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

72%
Social media
10%
Meta ads
55%
Contact info
Total Stores
57,454
Active Shopify stores
New (30d)
3,063
Newly added in the last 30 days
Avg. Products
441
Among 56,789 stores with catalog data
Avg. Price
$309
Among 56,282 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,144 1,572 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

3,063 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,698 · 7%
10-49 12,959 · 23%
50-199 20,734 · 37%
200-999 14,888 · 26%
1k-4.9k 3,766 · 7%
5k+ 744 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Jewelry & Watches
100% coverage
Apparel & Accessories
9% coverage
Home & Garden
3% coverage
Celebrations & Gifts
2% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Toys & Games 166 Electronics 165 Health 122 Books & Literature 106 Animals & Pet Supplies 63 Antiques & Collectibles 58

Among stores with catalog data, the 50-199 product range is most common. The average is 441 products per store. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 14,974 · 27%
$25-$49 15,011 · 27%
$50-$99 10,799 · 19%
$100-$199 6,290 · 11%
$200-$499 4,087 · 7%
$500+ 5,121 · 9%
Store currencies
USD 26,155 EUR 9,526 INR 4,007 GBP 3,821 AUD 2,260 CAD 2,214 PKR 1,009 MXN 801

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $309 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (69%), Facebook (50%), TikTok (20%).

Instagram
69%
Facebook
50%
TikTok
20%
Pinterest
12%
YouTube
10%
Twitter / X
7%
LinkedIn
2%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 10% run Meta ads. That's 6 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (9%), Google Ads (3%).

Google Analytics
34%
Google Tag Manager
9%
Google Ads
3%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 26% Debut 6% Prestige 4% Horizon 4% Craft 4% Impulse 3% Broadcast 3% Studio 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

982 products $2929 avg 15 ads
Jewelry & Watches jewelry store fashion jewelry
280 products $5 avg 2 ads
Jewelry & Watches fashion jewelry online imitation jewelry necklace
65 products $79 avg 1 ads
Jewelry & Watches handmade jewelry custom jewelry
140 products $8 avg 25 ads
Jewelry & Watches fashion jewelry store earrings and necklaces Conversion Bear Trust Badges
103 products $36 avg 116 ads
Jewelry & Watches meaningful jewelry memory lockets
174 products $58 avg 4 ads
Jewelry & Watches leather bracelets custom charms Omnisend Email Marketing & SMS
47 products $108 avg 2 ads
Jewelry & Watches oxidized silver jewelry indian jewelry
1,078 products $32 avg 2 ads
Jewelry & Watches bridal jewelry kundan earrings
65 products $42 avg 9 ads
Jewelry & Watches hypoallergenic jewelry feminine jewelry
199 products $76 avg 51 ads
Jewelry & Watches bracelet silver bracelet
963 products $18 avg 1 ads
Jewelry & Watches stainless steel jewelry hypoallergenic jewelry AfterShip Email Marketing,SMS
NexoVital Colombia
27 products $26 avg 7 ads
Beauty & Cosmetics Health Jewelry & Watches belleza bienestar

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FAQ

How many Shopify Fashion Jewelry stores are there?

We currently track 57,454 active Shopify stores in the Fashion Jewelry segment.

Are Shopify Fashion Jewelry stores growing?

Yes. In the last 30 days, 3,063 new stores were indexed in the Fashion Jewelry segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Fashion Jewelry stores?

Among stores with pricing data, the average listed price is about $309, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Fashion Jewelry stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.