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Updated Apr 6, 2026
Shopify

12.3K Shopify Stores in Brazil: Stats & Trends (2026)

We track 12,314 active Shopify stores in Brazil, with 1,266 newly added in the last 30 days (10% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 70% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

70%
Social media
11%
Meta ads
75%
Contact info
Total Stores
12,314
Active Shopify stores
New (30d)
1,266
Newly added in the last 30 days
Avg. Products
293
Among 11,826 stores with catalog data
Avg. Price
$218
Among 11,801 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,184 592 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,266 new stores were added in the past 30 days (10% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,657 · 14%
10-49 3,753 · 32%
50-199 3,676 · 31%
200-999 2,122 · 18%
1k-4.9k 529 · 4%
5k+ 89 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
35% coverage
Home & Garden
11% coverage
Beauty & Cosmetics
10% coverage
Jewelry & Watches
6% coverage
Electronics
6% coverage
Health
5% coverage
Food & Beverages
5% coverage
Arts & Entertainment
4% coverage
Toys & Games
2% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 293 because some stores carry much larger inventories. That's smaller than the Shopify average of 452. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,719 · 32%
$25-$49 4,291 · 36%
$50-$99 1,956 · 17%
$100-$199 842 · 7%
$200-$499 556 · 5%
$500+ 437 · 4%
Store currencies
BRL 9,264 USD 1,570 EUR 445 GBP 254 CAD 109 AUD 104 COP 104 MXN 33

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $218 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Ryviu: Product Reviews App, Loox: Product Reviews App & AI, Avada AI SEO Image Optimizer.

Social media platforms

Instagram (65%), Facebook (44%), TikTok (20%).

Instagram
65%
Facebook
44%
TikTok
20%
YouTube
18%
Twitter / X
5%
Pinterest
4%
LinkedIn
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 11% run Meta ads.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (22%), Facebook Pixel (10%).

Google Analytics
41%
Google Tag Manager
22%
Facebook Pixel
10%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Tema Vision Nichada.

Dawn 14% Horizon 5% Tema Vision Nichada 3% Debut 3% Evolution Enterprise 2% Dropmeta® 2% Prestige 2% Warehouse 2%

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Geographic breakdown

Province and city-level distribution within Brazil

Top provinces / states
Province Stores Share
São Paulo 3,669 30%
Minas Gerais 1,043 8%
Santa Catarina 744 6%
Rio De Janeiro 707 6%
Paraná 611 5%
Rio Grande Do Sul 482 4%
Goiás 328 3%
California 263 2%
Bahia 232 2%
Top cities
City Stores Share
São Paulo 1,608 13%
Rio De Janeiro 381 3%
Belo Horizonte 316 3%
Florianópolis 211 2%
Curitiba 180 1%
Goiânia 161 1%
Brasília 143 1%
Porto Alegre 124 1%
Campinas 95 1%
Top shipping destinations
Brazil · 10,288 United States · 6,360 United Kingdom · 5,744 Canada · 5,700 Spain · 5,647 France · 5,646 Germany · 5,640 Italy · 5,615 Belgium · 5,613 Portugal · 5,608

Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,689 products $41 avg 1 ads
Apparel & Accessories kids clothing children fashion Loox: Product Reviews App & AI
592 products $74 avg 2 ads
Home & Garden eyewear disposable
203 products $32 avg 3 ads
Apparel & Accessories linen dress women's clothing
PATSY Brazil
13 products $42 avg 12 ads
Apparel & Accessories baby tee clothing
115 products $37 avg 27 ads
Apparel & Accessories vegan sandals recycled sandals Smile: Loyalty Program Rewards
45 products $35 avg 3 ads
Apparel & Accessories fitness clothing sportswear
11 products $18 avg 5 ads
Electronics hdmi cable projector accessories
117 products $21 avg 4 ads
Animals & Pet Supplies pet supplies dog accessories
129 products $87 avg 5 ads
Electronics electronics store gadgets and accessories Lucky Orange Heatmaps & Replay
6 products $63 avg 2 ads
Health nootropic supplements brain energy supplements
201 products $35 avg 116 ads
Arts & Entertainment handmade artisan
14 products $49 avg 1 ads
Beauty & Cosmetics natural skincare clean beauty Bundler ‑ Product Bundles App

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FAQ

How many Shopify stores are in Brazil?

Our database tracks 12,314 active Shopify stores in Brazil.

How fast is the Brazil Shopify market growing?

In the past 30 days, 1,266 new Shopify stores were indexed in Brazil, reflecting a 10% monthly growth rate.

What is the average catalog size for Brazil Shopify stores?

Among Shopify stores in Brazil with catalog data, the average is about 293 products. The most common catalog size range is 10-49.

What are the most popular apps among Brazil Shopify stores?

The top apps are Ryviu: Product Reviews App, Loox: Product Reviews App & AI, Avada AI SEO Image Optimizer. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.