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Shopify country analytics
Country
Updated Apr 6, 2026
Shopify

170 Shopify Stores in Congo: Stats & Trends (2026)

We track 170 active Shopify stores in Congo, with 19 newly added in the last 30 days (11% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Health. 38% maintain social media profiles — Instagram leads — and 28% run Meta ad campaigns.

38%
Social media
28%
Meta ads
25%
Contact info
Total Stores
170
Active Shopify stores
New (30d)
19
Newly added in the last 30 days
Avg. Products
62
Among 165 stores with catalog data
Avg. Price
$96
Among 166 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

22 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

19 new stores were added in the past 30 days (11% of the total), showing steady growth. This is above the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 76 · 46%
10-49 58 · 35%
50-199 22 · 13%
200-999 8 · 5%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
24% coverage
Beauty & Cosmetics
18% coverage
Health
15% coverage
Home & Garden
15% coverage
Electronics
9% coverage
Food & Beverages
5% coverage
Arts & Entertainment
5% coverage
Jewelry & Watches
4% coverage
Hardware
3% coverage
Toys & Games
3% coverage
Adult
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 62 because some stores carry much larger inventories. That's smaller than the Shopify average of 452. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Health.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 85 · 51%
$25-$49 57 · 34%
$50-$99 7 · 4%
$100-$199 6 · 4%
$200-$499 6 · 4%
$500+ 5 · 3%
Store currencies
XAF 97 USD 41 EUR 6 CAD 4 GBP 4 AUD 3 XOF 3 INR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $96 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Lucky Orange Heatmaps & Replay, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (29%), Facebook (29%), TikTok (9%).

Instagram
29%
Facebook
29%
TikTok
9%
Twitter / X
6%
YouTube
5%
Pinterest
4%
LinkedIn
1%

About 38% of stores maintain social media profiles and 28% run Meta ads — moderate marketing investment overall. That's 28 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (7%), Facebook Pixel (6%), Google Ads (2%).

Google Analytics
7%
Facebook Pixel
6%
Google Ads
2%
Google Tag Manager
2%
TikTok Pixel
1%

Popular themes

The most used are Horizon, Dawn, Sense.

Horizon 19% Dawn 11% Sense 11% Debut 9% Refresh 9% Shrine⁺ 4% Prestige 3% Minimal 2%

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Geographic breakdown

Province and city-level distribution within Congo

Top provinces / states
Province Stores Share
California 7 4%
England 4 2%
Texas 4 2%
Ontario 3 2%
Florida 2 1%
Guangdong 2 1%
Illinois 2 1%
Maryland 2 1%
Massachusetts 2 1%
Top cities
City Stores Share
Brazzaville 39 23%
Pointe-Noire 21 12%
Pointe Noire 4 2%
Brazzaville 3 2%
Pointe-Noire 3 2%
Brazzaville 2 1%
Kinshasa 2 1%
Brazzaville 2 1%
Brazzaville 2 1%
Top shipping destinations
United States · 126 Canada · 112 Congo · 112 United Kingdom · 108 Belgium · 104 Germany · 104 Italy · 104 Austria · 103 Australia · 103 Czechia · 103

Representative stores

A varied sample — weighted by data completeness, refreshed daily

SOMBA Congo
10 products $28 avg 35 ads
Health Home & Garden solar projector lamp green coffee slim
77 products $37 avg 10 ads
Electronics microphone megaphone
18 products $20 avg 3 ads
Health Food & Beverages organic-tea wellness-tea Loox: Product Reviews App & AI
Clemo Congo
11 products $24 avg 26 ads
Apparel & Accessories Food & Beverages airwalk shoes ginseng tea
37 products $27 avg 9 ads
Beauty & Cosmetics Apparel & Accessories night cream men's wallet
6 products $19 avg 1 ads
20 products $29 avg 1 ads
Beauty & Cosmetics dentifrice hygiene bucco-dentaire
23 products $34 avg
Office Supplies mercury one stationery Printful: Print on Demand
32 products $25 avg
Apparel & Accessories comfortable clothing casual wear Afterpay On‑Site Messaging Privy ‑ Email, SMS & Pop Ups
28 products $586 avg
Home & Garden garden supplies outdoor gardening AfterShip Email Marketing,SMS Covet Instagram Feed & Reviews
282 products $452 avg
Electronics luxury leather products custom-made cases Ctx: WhatsApp Chat + Marketing

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FAQ

How many Shopify stores are in Congo?

Our database tracks 170 active Shopify stores in Congo.

How fast is the Congo Shopify market growing?

In the past 30 days, 19 new Shopify stores were indexed in Congo, reflecting a 11% monthly growth rate.

What is the average catalog size for Congo Shopify stores?

Among Shopify stores in Congo with catalog data, the average is about 62 products. The most common catalog size range is 1-9.

What are the most popular apps among Congo Shopify stores?

The top apps are Printful: Print on Demand, Lucky Orange Heatmaps & Replay, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.