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Topic
Updated Apr 27, 2026
Shopify

166 Shopify Birthday cakes Stores: Stats & Market Data (2026)

166 active Shopify stores fall into the Birthday cakes segment, with 29 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. The leading categories are Food & Beverages, Celebrations & Gifts, Apparel & Accessories. 83% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

83%
Social media
4%
Meta ads
67%
Contact info
Total Stores
166
Active Shopify stores
New (30d)
29
Newly added in the last 30 days
Avg. Products
258
Among 166 stores with catalog data
Avg. Price
$101
Among 165 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

29 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

29 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 4%
10-49 41 · 25%
50-199 64 · 39%
200-999 47 · 28%
1k-4.9k 7 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
52% coverage
Celebrations & Gifts
48% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Education & Courses
1% coverage
Wedding
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 258 products per store. That's smaller than the Shopify average of 446. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 26 · 16%
$25-$49 33 · 20%
$50-$99 46 · 28%
$100-$199 43 · 26%
$200-$499 14 · 8%
$500+ 3 · 2%
Store currencies
GBP 34 AUD 24 USD 23 INR 14 EUR 12 AED 7 NZD 7 CAD 6

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $101. That's below the Shopify average of $212.

Popular apps

The most popular are Infinite Product Options, PC ‑ Custom Product Options, Hulk Contact Form Builder .

Social media platforms

Instagram (78%), Facebook (66%), TikTok (19%).

Instagram
78%
Facebook
66%
TikTok
19%
YouTube
9%
Pinterest
7%
Twitter / X
7%
LinkedIn
1%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 4% run Meta ads. That's 22 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (46%), Google Tag Manager (16%), Google Ads (7%).

Google Analytics
46%
Google Tag Manager
16%
Google Ads
7%
Facebook Pixel
2%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 20% Debut 4% Horizon 4% Craft 3% Symmetry 3% Expanse 2% Sense 2% Supply 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

89 products $42 avg
Celebrations & Gifts custom cakes creative baking
Lux Vegan Cakes United Kingdom
42 products $24 avg
Food & Beverages vegan cakes celebration cakes
620 products $84 avg
Celebrations & Gifts cakes cupcakes
68 products $74 avg
Food & Beverages custom cakes birthday cakes
31 products $86 avg 2 ads
Celebrations & Gifts celebration cakes birthday cakes AfterShip Email Marketing,SMS LayoutHub ‑ Easy Page Builder
House of Swirls United Arab Emirates
90 products $148 avg
Food & Beverages custom cakes birthday cakes
413 products $35 avg
Food & Beverages cakes cupcakes
625 products $14 avg
Food & Beverages bakery cakes eggless cakes Pop Convert ‑ Pop Ups, Banners
94 products $205 avg
Celebrations & Gifts custom cakes birthday cakes
325 products $92 avg
Food & Beverages cakes desserts AfterShip Page Builder Infinite Product Options
43 products $17 avg
Food & Beverages bakery cakes PC ‑ Custom Product Options
Wildly Cakes United States
15 products $100 avg
Food & Beverages custom cakes birthday cakes

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FAQ

How many Shopify Birthday cakes stores are there?

We currently track 166 active Shopify stores in the Birthday cakes segment.

Are Shopify Birthday cakes stores growing?

Yes. In the last 30 days, 29 new stores were indexed in the Birthday cakes segment, showing a 17% monthly growth rate.

What is the average product price in Shopify Birthday cakes stores?

Among stores with pricing data, the average listed price is about $101, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Birthday cakes stores?

The top apps are Infinite Product Options, PC ‑ Custom Product Options, Hulk Contact Form Builder . The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.