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Topic
Updated May 18, 2026
Shopify

421 Shopify Custom cakes Stores: Stats & Market Data (2026)

421 active Shopify stores fall into the Custom cakes segment, with 124 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. The leading categories are Food & Beverages, Celebrations & Gifts, Arts & Entertainment. 86% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

86%
Social media
4%
Meta ads
66%
Contact info
Total Stores
421
Active Shopify stores
New (30d)
124
Newly added in the last 30 days
Avg. Products
221
Among 409 stores with catalog data
Avg. Price
$88
Among 408 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

74 37 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

124 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 28 · 7%
10-49 136 · 33%
50-199 156 · 38%
200-999 74 · 18%
1k-4.9k 13 · 3%
5k+ 2 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
71% coverage
Celebrations & Gifts
30% coverage
Arts & Entertainment
2% coverage
Wedding
1% coverage
Apparel & Accessories
1% coverage
Home & Garden
0% coverage
Education & Courses 1

Among stores with catalog data, the 50-199 product range is most common. The average is 221 products per store. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, Australia, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 76 · 19%
$25-$49 102 · 25%
$50-$99 105 · 26%
$100-$199 96 · 24%
$200-$499 22 · 5%
$500+ 7 · 2%
Store currencies
USD 147 AUD 45 CAD 44 GBP 36 EUR 33 INR 21 NZD 16 AED 9

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $88. That's below the Shopify average of $217.

Popular apps

The most popular are Shopify Inbox, Infinite Product Options, Zapiet ‑ Pickup + Delivery.

Social media platforms

Instagram (83%), Facebook (63%), TikTok (26%).

Instagram
83%
Facebook
63%
TikTok
26%
YouTube
9%
Pinterest
6%
Twitter / X
5%
LinkedIn
2%

Social media engagement is exceptionally high: 86% of stores maintain social profiles and 4% run Meta ads. That's 27 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (11%), Google Ads (4%).

Google Analytics
38%
Google Tag Manager
11%
Google Ads
4%
Facebook Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 26% Debut 5% Craft 4% Horizon 4% Refresh 3% Brooklyn 3% Crave 3% Sense 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

Jolly Cakery Australia
44 products $75 avg 1 ads
Food & Beverages vintage cakes aesthetic cakes
Joyful Treats United Arab Emirates
328 products $173 avg 2 ads
Celebrations & Gifts custom cakes eid collection Instafeed ‑ Instagram Feed Judge.me Product Reviews App
60 products $268 avg 1 ads
Food & Beverages gourmet cakes dessert gifts
12 products $104 avg 2 ads
Celebrations & Gifts custom cakes celebration cakes Infinite Product Options King Product Options, Variants
40 products $92 avg 1 ads
Food & Beverages custom cakes bakery delivery
20 products $140 avg
Celebrations & Gifts custom cakes birthday cakes
22 products $47 avg
Food & Beverages cakes and desserts custom cakes
198 products $54 avg
Food & Beverages handmade cakes artisan confections Zapiet ‑ Pickup + Delivery
866 products $28 avg
Celebrations & Gifts cake shop birthday cakes Zapiet ‑ Pickup + Delivery Infinite Product Options
188 products $100 avg
Celebrations & Gifts birthday cakes custom cakes
Cakepops_et_al United Kingdom
18 products $18 avg
Food & Beverages cakes desserts
1,166 products $15 avg
Celebrations & Gifts Food & Beverages Wedding wedding party supplies custom cakes Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify Custom cakes stores are there?

We currently track 421 active Shopify stores in the Custom cakes segment.

Are Shopify Custom cakes stores growing?

Yes. In the last 30 days, 124 new stores were indexed in the Custom cakes segment, showing a 29% monthly growth rate.

What is the average product price in Shopify Custom cakes stores?

Among stores with pricing data, the average listed price is about $88, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Custom cakes stores?

The top apps are Shopify Inbox, Infinite Product Options, Zapiet ‑ Pickup + Delivery. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.