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Topic
Updated Apr 6, 2026
Shopify

2,481 Shopify Custom apparel Stores: Stats & Market Data (2026)

2,481 active Shopify stores fall into the Custom apparel segment, with 117 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Arts & Entertainment, Celebrations & Gifts. 62% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

62%
Social media
4%
Meta ads
48%
Contact info
Total Stores
2,481
Active Shopify stores
New (30d)
117
Newly added in the last 30 days
Avg. Products
508
Among 2,416 stores with catalog data
Avg. Price
$44
Among 2,380 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

110 55 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

117 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 206 · 9%
10-49 666 · 28%
50-199 793 · 33%
200-999 553 · 23%
1k-4.9k 156 · 6%
5k+ 42 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
95% coverage
Arts & Entertainment
11% coverage
Celebrations & Gifts
9% coverage
Home & Garden
7% coverage
Jewelry & Watches
1% coverage
Baby & Kids
1% coverage
Business & Industrial
1% coverage
Toys & Games
1% coverage
Animals & Pet Supplies 8 Food & Beverages 7 Office Supplies 6

Among stores with catalog data, the 50-199 product range is most common. The average is 508 products per store. That's larger than the Shopify average of 451. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 798 · 34%
$25-$49 1,299 · 55%
$50-$99 206 · 9%
$100-$199 43 · 2%
$200-$499 20 · 1%
$500+ 14 · 1%
Store currencies
USD 2,079 EUR 98 CAD 88 GBP 78 AUD 50 INR 23 NZD 21 CHF 4

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $44 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Infinite Product Options, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (54%), Facebook (48%), TikTok (19%).

Instagram
54%
Facebook
48%
TikTok
19%
YouTube
9%
Pinterest
8%
Twitter / X
8%
LinkedIn
2%

Social media adoption is strong at 62%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (4%), Google Ads (2%).

Google Analytics
22%
Google Tag Manager
4%
Google Ads
2%
Facebook Pixel
1%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Spotlight.

Dawn 28% Debut 8% Spotlight 5% Horizon 5% Craft 4% Refresh 3% Studio 2% Simple 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

103 products $52 avg 2 ads
146 products $13 avg 3 ads
Apparel & Accessories crochet clothing handmade accessories
Zaahe Egypt
254 products $14 avg 3 ads
Apparel & Accessories clothing store print-on-demand Pop Convert ‑ Pop Ups, Banners
Bulk Printed Tees United States
156 products $389 avg 5 ads
Apparel & Accessories custom apparel wholesale clothing
479 products $39 avg 2 ads
Apparel & Accessories custom apparel embroidered clothing Upsell.com ‑ ReConvert Upsell
67 products $31 avg 2 ads
Apparel & Accessories custom apparel team clothing
1,606 products $63 avg 4 ads
Apparel & Accessories t-shirts polos Loox: Product Reviews App & AI
YourGracefulCustoms United States
87 products $30 avg 8 ads
Apparel & Accessories personalized clothing custom apparel
28 products $20 avg 1 ads
Apparel & Accessories personalized clothing embroidery
288 products $20 avg 1 ads
Apparel & Accessories custom t shirt printing brisbane
36 products $23 avg 4 ads
Apparel & Accessories custom apparel print designs
8 products $60 avg 5 ads
Apparel & Accessories Arts & Entertainment custom apparel personalized gifts Omnisend Email Marketing & SMS

Want the full dataset?

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FAQ

How many Shopify Custom apparel stores are there?

We currently track 2,481 active Shopify stores in the Custom apparel segment.

Are Shopify Custom apparel stores growing?

Yes. In the last 30 days, 117 new stores were indexed in the Custom apparel segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Custom apparel stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Custom apparel stores?

The top apps are Printful: Print on Demand, Infinite Product Options, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.