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Topic
Updated Apr 27, 2026
Shopify

185 Shopify Facial Stores: Stats & Market Data (2026)

185 active Shopify stores fall into the Facial segment, with 24 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 54% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

54%
Social media
6%
Meta ads
45%
Contact info
Total Stores
185
Active Shopify stores
New (30d)
24
Newly added in the last 30 days
Avg. Products
67
Among 183 stores with catalog data
Avg. Price
$77
Among 179 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

24 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 65 · 36%
10-49 63 · 34%
50-199 43 · 23%
200-999 12 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Health
3% coverage
Home & Garden
1% coverage
Hardware
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 67 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, Australia, Spain.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 49 · 27%
$25-$49 56 · 31%
$50-$99 47 · 26%
$100-$199 13 · 7%
$200-$499 9 · 5%
$500+ 5 · 3%
Store currencies
USD 71 EUR 30 AUD 16 CAD 9 COP 9 MXN 7 GBP 5 PEN 5

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $77 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (49%), Facebook (32%), TikTok (13%).

Instagram
49%
Facebook
32%
TikTok
13%
YouTube
9%
Twitter / X
4%
Pinterest
3%
LinkedIn
2%

Social media adoption is strong at 54%, and 6% of stores run Meta ad campaigns. That's 7 percentage points below the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (10%), Facebook Pixel (3%).

Google Analytics
25%
Google Tag Manager
10%
Facebook Pixel
3%
Google Ads
3%
TikTok Pixel
2%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 21% Debut 9% Horizon 9% Sense 8% Shrine Pro 5% Craft 3% Be Yours 2% Broadcast 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

91 products $136 avg
Beauty & Cosmetics skin care facial Privy ‑ Email, SMS & Pop Ups
Haze Essentials. United States
10 products $13 avg
Beauty & Cosmetics skin care beauty products
20 products $63 avg
Beauty & Cosmetics facial body
18 products $18 avg
Beauty & Cosmetics lip balm facial
369 products $10 avg
Beauty & Cosmetics beauty spa
98 products $57 avg
Beauty & Cosmetics skincare facial AfterShip Page Builder AfterShip Product Reviews
BeyondSpa Indonesia
35 products $138 avg
Beauty & Cosmetics skincare beauty
8 products $12 avg
Beauty & Cosmetics depiladora facial
Zen Spa United States
39 products $508 avg
Beauty & Cosmetics spa facial
Aspen's Skin Bar United States
31 products $45 avg
Beauty & Cosmetics facial skincare
BE TRU BEAUTY SPA United States
96 products $299 avg
Beauty & Cosmetics beauty spa facial
KSALONI BEAUTY United States
16 products $41 avg
Beauty & Cosmetics beauty skincare Honeycomb Upsell & Cross Sell

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FAQ

How many Shopify Facial stores are there?

We currently track 185 active Shopify stores in the Facial segment.

Are Shopify Facial stores growing?

Yes. In the last 30 days, 24 new stores were indexed in the Facial segment, showing a 13% monthly growth rate.

What is the average product price in Shopify Facial stores?

Among stores with pricing data, the average listed price is about $77, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Facial stores?

The top apps are Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.