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Topic
Updated Apr 6, 2026
Shopify

1,668 Shopify Men's grooming Stores: Stats & Market Data (2026)

1,668 active Shopify stores fall into the Men's grooming segment, with 87 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 70% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

70%
Social media
10%
Meta ads
55%
Contact info
Total Stores
1,668
Active Shopify stores
New (30d)
87
Newly added in the last 30 days
Avg. Products
127
Among 1,620 stores with catalog data
Avg. Price
$36
Among 1,605 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

81 40 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

87 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 494 · 30%
10-49 666 · 41%
50-199 319 · 20%
200-999 101 · 6%
1k-4.9k 36 · 2%
5k+ 4 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
88% coverage
Apparel & Accessories
10% coverage
Health
3% coverage
Celebrations & Gifts
1% coverage
Adult
1% coverage
Hardware
1% coverage
Home & Garden
1% coverage
Electronics 7 Food & Beverages 3 Arts & Entertainment 2 Jewelry & Watches 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 127 because some stores carry much larger inventories. That's smaller than the Shopify average of 452. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 747 · 47%
$25-$49 630 · 39%
$50-$99 170 · 11%
$100-$199 47 · 3%
$200-$499 8 · 0%
$500+ 3 · 0%
Store currencies
USD 818 EUR 197 GBP 149 AUD 98 CAD 90 INR 58 MXN 22 NZD 17

Among stores with pricing data, the most common price range is Under $25. The average is higher at $36 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Seal Subscriptions App, UpPromote Affiliate Marketing.

Social media platforms

Instagram (67%), Facebook (54%), TikTok (22%).

Instagram
67%
Facebook
54%
TikTok
22%
YouTube
21%
Twitter / X
16%
Pinterest
6%
LinkedIn
4%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 10% run Meta ads.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (14%), Google Ads (7%).

Google Analytics
41%
Google Tag Manager
14%
Google Ads
7%
Facebook Pixel
4%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Refresh, Debut.

Dawn 18% Refresh 6% Debut 6% Prestige 4% Impulse 4% Horizon 3% Pipeline 2% Sense 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

13 products $22 avg 2 ads
Beauty & Cosmetics men's sunscreen beach lotion Klaviyo: Email Marketing & SMS Loox: Product Reviews App & AI
123 products $42 avg 6 ads
Beauty & Cosmetics men's grooming beard care Seal Subscriptions App
56 products $4 avg 19 ads
Beauty & Cosmetics mens grooming shaving
9 products $69 avg 2 ads
Beauty & Cosmetics haircare men's grooming Loox: Product Reviews App & AI Hextom: Upsell Sales Boost
10 products $34 avg 1 ads
Beauty & Cosmetics men's grooming hair products
697 products $24 avg 3 ads
Beauty & Cosmetics men's grooming hair products
84 products $21 avg 11 ads
Beauty & Cosmetics men's grooming hair styling products Rebuy Personalization Engine ShareASale
26 products $58 avg 61 ads
Beauty & Cosmetics men's grooming men's beauty products
748 products $43 avg 1 ads
Apparel & Accessories Home & Garden gift store men's grooming
Stryv Singapore
162 products $79 avg 29 ads
Beauty & Cosmetics grooming tools men's grooming Bundler ‑ Product Bundles App
My Mangos Bolivia (Plurinational State of)
7 products $75 avg 6 ads
Apparel & Accessories men's grooming body groomer
789 products $52 avg 1 ads
Beauty & Cosmetics mens grooming shaving supplies Hextom: Countdown Timer Bar

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

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FAQ

How many Shopify Men's grooming stores are there?

We currently track 1,668 active Shopify stores in the Men's grooming segment.

Are Shopify Men's grooming stores growing?

Yes. In the last 30 days, 87 new stores were indexed in the Men's grooming segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Men's grooming stores?

Among stores with pricing data, the average listed price is about $36, with the most common pricing band at Under $25.

What apps are most popular for Shopify Men's grooming stores?

The top apps are Klaviyo: Email Marketing & SMS, Seal Subscriptions App, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.