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Shopify topic analytics
Topic
Updated Apr 6, 2026
Shopify

161 Shopify Plush Stores: Stats & Market Data (2026)

161 active Shopify stores fall into the Plush segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Toys & Games, Arts & Entertainment, Apparel & Accessories. 71% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

71%
Social media
11%
Meta ads
51%
Contact info
Total Stores
161
Active Shopify stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
1,136
Among 160 stores with catalog data
Avg. Price
$60
Among 159 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

13 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 18 · 11%
10-49 32 · 20%
50-199 43 · 27%
200-999 39 · 24%
1k-4.9k 15 · 9%
5k+ 13 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
48% coverage
Arts & Entertainment
33% coverage
Apparel & Accessories
18% coverage
Home & Garden
13% coverage
Celebrations & Gifts
6% coverage
Books & Literature
5% coverage
Baby & Kids
3% coverage
Electronics
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,136 products per store. That's larger than the Shopify average of 451. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 78 · 49%
$25-$49 62 · 39%
$50-$99 14 · 9%
$100-$199 3 · 2%
$500+ 2 · 1%
Store currencies
USD 110 GBP 16 CAD 6 EUR 6 AUD 5 AED 4 INR 4 ARS 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $60 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Hextom: Free Shipping Bar, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (66%), Facebook (48%), TikTok (29%).

Instagram
66%
Facebook
48%
TikTok
29%
Twitter / X
20%
YouTube
16%
Pinterest
11%
LinkedIn
2%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 11% run Meta ads.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (6%), Facebook Pixel (2%).

Google Analytics
33%
Google Tag Manager
6%
Facebook Pixel
2%
Google Ads
2%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 29% Horizon 7% Debut 6% Craft 4% Spotlight 3% Refresh 2% Sense 2% Shrine Pro 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

26 products $36 avg 2 ads
Apparel & Accessories hoodie-blanket loungewear
bs lovely crafts United States
139 products $13 avg 2 ads
Arts & Entertainment puzzle baby
151 products $54 avg 9 ads
Toys & Games blind boxes designer toys
35 products $26 avg
Toys & Games toys games Pop Convert ‑ Pop Ups, Banners
Bgbcostume.com United States
511 products $36 avg
Toys & Games toys plush
189 products $86 avg
Toys & Games collectible figures toys Hextom: Free Shipping Bar
485 products $13 avg
Toys & Games toys plush Klaviyo: Email Marketing & SMS
Gl0wbee – Glow bee United Arab Emirates
24 products $13 avg
Arts & Entertainment plush blindbox
Daisuki Pop United States
157 products $12 avg
Arts & Entertainment plush stickers
6 products $7 avg
Animals & Pet Supplies dog cat
KumaCollector Shop United States
343 products $71 avg
Toys & Games plush collectible
120 products $21 avg
Toys & Games Apparel & Accessories plush collectible

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FAQ

How many Shopify Plush stores are there?

We currently track 161 active Shopify stores in the Plush segment.

Are Shopify Plush stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Plush segment, showing a 8% monthly growth rate.

What is the average product price in Shopify Plush stores?

Among stores with pricing data, the average listed price is about $60, with the most common pricing band at Under $25.

What apps are most popular for Shopify Plush stores?

The top apps are Printful: Print on Demand, Hextom: Free Shipping Bar, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.