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Shopify topic analytics
Topic
Updated Apr 6, 2026
Shopify

453 Shopify Sleep mask Stores: Stats & Market Data (2026)

453 active Shopify stores fall into the Sleep mask segment, with 58 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Health, Beauty & Cosmetics, Home & Garden. 42% maintain social media profiles — Instagram leads — and 21% run Meta ad campaigns.

42%
Social media
21%
Meta ads
51%
Contact info
Total Stores
453
Active Shopify stores
New (30d)
58
Newly added in the last 30 days
Avg. Products
26
Among 452 stores with catalog data
Avg. Price
$59
Among 451 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

65 32 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

58 new stores were added in the past 30 days (13% of the total), showing steady growth. This is above the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 291 · 64%
10-49 119 · 26%
50-199 32 · 7%
200-999 10 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
32% coverage
Beauty & Cosmetics
31% coverage
Home & Garden
23% coverage
Apparel & Accessories
13% coverage
Travel
4% coverage
Adult
3% coverage
Electronics
2% coverage
Celebrations & Gifts
1% coverage
Baby & Kids
1% coverage
Arts & Entertainment
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 26 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 70 · 16%
$25-$49 233 · 52%
$50-$99 101 · 22%
$100-$199 35 · 8%
$200-$499 8 · 2%
$500+ 4 · 1%
Store currencies
USD 188 EUR 89 GBP 55 AUD 46 SEK 12 CAD 8 NOK 7 INR 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $59 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Loox: Product Reviews App & AI, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing.

Social media platforms

Instagram (38%), Facebook (32%), TikTok (17%).

Instagram
38%
Facebook
32%
TikTok
17%
YouTube
9%
Twitter / X
5%
Pinterest
4%
LinkedIn
2%

About 42% of stores maintain social media profiles and 21% run Meta ads — moderate marketing investment overall. That's 23 percentage points below the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (10%), Google Ads (6%).

Google Analytics
29%
Google Tag Manager
10%
Google Ads
6%
Facebook Pixel
5%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Shrine Pro, Horizon.

Dawn 17% Shrine Pro 12% Horizon 6% Refresh 5% Sense 4% Impact 3% Shrine 3% Elixir 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

36 products $170 avg 1 ads
Celebrations & Gifts Apparel & Accessories luxury vegan travel cases
239 products $27 avg 1 ads
Beauty & Cosmetics Home & Garden sleep mask satin scrunchies Bundler ‑ Product Bundles App
39 products $59 avg 14 ads
Books & Literature Celebrations & Gifts insomnia relief ebooks Seal Subscriptions App
15 products $21 avg 2 ads
Health sleep mask weighted sleep mask Loox: Product Reviews App & AI
9 products $43 avg 1 ads
Home & Garden sleep aid sleep mask
DriveOn Standards United States
8 products $44 avg 16 ads
Health sleep aid blue light glasses
12 products $22 avg 13 ads
Home & Garden sleep mask earplugs
51 products $33 avg 1,457 ads
Health earplugs sleep mask
5 products $26 avg 1 ads
Health sleep mask magnesium blend Conversion Bear Trust Badges
57 products $62 avg
Beauty & Cosmetics Health Home & Garden self-care kit sleep mask Covet Instagram Feed & Reviews Upsell.com ‑ ReConvert Upsell
151 products $117 avg
Apparel & Accessories sleep mask luxury sleep products Upsell.com ‑ ReConvert Upsell ShareASale
535 products $22 avg
Apparel & Accessories Home & Garden sleep products nightwear Klaviyo: Email Marketing & SMS

Want the full dataset?

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FAQ

How many Shopify Sleep mask stores are there?

We currently track 453 active Shopify stores in the Sleep mask segment.

Are Shopify Sleep mask stores growing?

Yes. In the last 30 days, 58 new stores were indexed in the Sleep mask segment, showing a 13% monthly growth rate.

What is the average product price in Shopify Sleep mask stores?

Among stores with pricing data, the average listed price is about $59, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Sleep mask stores?

The top apps are Loox: Product Reviews App & AI, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.