304 Shopify Toothpaste Stores: Stats & Market Data (2026)
304 active Shopify stores fall into the Toothpaste segment, with 56 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 58% maintain social media profiles — Instagram leads — and 23% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
56 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 52 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, India, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $28 because some stores price much higher, pulling it up. That's below the Shopify average of $212.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App, Recharge Subscriptions App.
Marketing & analytics tools
Google Analytics (40%), Google Tag Manager (19%), Facebook Pixel (7%).
Popular themes
The most used are Dawn, Horizon, Refresh.
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Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
Pop Convert ‑ Pop Ups, Banners
Bundler ‑ Product Bundles App
Hulk Contact Form Builder
UpPromote Affiliate Marketing
Seal Subscriptions App
Bundler ‑ Product Bundles App
Loox ‑ Product Reviews App
Hextom: Quick Announcement Bar
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Start Free TrialFAQ
How many Shopify Toothpaste stores are there?
We currently track 304 active Shopify stores in the Toothpaste segment.
Are Shopify Toothpaste stores growing?
Yes. In the last 30 days, 56 new stores were indexed in the Toothpaste segment, showing a 18% monthly growth rate.
What is the average product price in Shopify Toothpaste stores?
Among stores with pricing data, the average listed price is about $28, with the most common pricing band at Under $25.
What apps are most popular for Shopify Toothpaste stores?
The top apps are Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App, Recharge Subscriptions App. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (54%), Facebook (44%), TikTok (21%).
Social media adoption is strong at 58%, and 23% of stores run Meta ad campaigns.