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Wix subcategory analytics
Subcategory
Updated July 13, 2026
Wix

698 Wix Sexual Wellness Stores: Stats & Market Data (2026)

698 active Wix stores fall into the Sexual Wellness segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Adult, Health, Beauty & Cosmetics. 66% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

66%
Social media
1%
Meta ads
64%
Contact info
Total Stores
698
Active Wix stores
New (30d)
4
Newly added in the last 30 days
Avg. Products
86
Among 682 stores with catalog data
Avg. Price
$122
Among 462 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

4 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Wix average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 289 · 42%
10-49 256 · 38%
50-199 88 · 13%
200-999 41 · 6%
1k-4.9k 7 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Health
2% coverage
Beauty & Cosmetics 3 Home & Garden 3 Apparel & Accessories 2 Arts & Entertainment 1 Baby & Kids 1 Books & Literature 1 Celebrations & Gifts 1 Education & Courses 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 86 because some stores carry much larger inventories. The strongest country concentrations are United States, Mexico, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 189 · 41%
$25-$49 128 · 28%
$50-$99 87 · 19%
$100-$199 36 · 8%
$200-$499 9 · 2%
$500+ 13 · 3%
Store currencies
USD 363 EUR 90 CAD 30 AUD 25 BRL 23 GBP 22 MXN 22 HKD 11

Among stores with pricing data, the most common price range is Under $25. The average is higher at $122 because some stores price much higher, pulling it up. That's below the Wix average of $384.

Social media platforms

Instagram (57%), Facebook (42%), Twitter / X (15%).

Instagram
57%
Facebook
42%
Twitter / X
15%
YouTube
14%
TikTok
11%
LinkedIn
9%
Pinterest
4%

Social media adoption is strong at 66%, and 1% of stores run Meta ad campaigns. That's 7 percentage points above the Wix average of 59%.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (3%), Google Ads (1%).

Google Analytics
3%
Google Tag Manager
3%
Google Ads
1%
Facebook Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

26 products $16 avg 1 ads
Adult
5 products $62 avg
Adult Erotic Products
10 products $66 avg
Adult
85 products $23 avg
Health Adult Erotic Products
150 products $47 avg
Adult Erotic Products
12 products $56 avg
Adult Erotic Products
145 products $9 avg
Health Adult
20 products $72 avg
Adult Erotic Products Sexual Wellness

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FAQ

How many Wix Sexual Wellness stores are there?

We currently track 698 active Wix stores in the Sexual Wellness segment.

Are Wix Sexual Wellness stores growing?

Yes. In the last 30 days, 4 new stores were indexed in the Sexual Wellness segment, showing a 1% monthly growth rate.

What is the average product price in Wix Sexual Wellness stores?

Among stores with pricing data, the average listed price is about $122, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.