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Wix subcategory analytics
Subcategory
Updated June 29, 2026
Wix

752 Wix Sexual Wellness Stores: Stats & Market Data (2026)

752 active Wix stores fall into the Sexual Wellness segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Adult, Health, Apparel & Accessories. 71% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

71%
Social media
0%
Meta ads
67%
Contact info
Total Stores
752
Active Wix stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
58
Among 742 stores with catalog data
Avg. Price
$120
Among 494 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

45 22 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

13 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 314 · 42%
10-49 280 · 38%
50-199 97 · 13%
200-999 45 · 6%
1k-4.9k 6 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Health
2% coverage
Apparel & Accessories 3 Baby & Kids 2 Beauty & Cosmetics 2 Education & Courses 2 Arts & Entertainment 1 Books & Literature 1 Celebrations & Gifts 1 Home & Garden 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 58 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Mexico.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 196 · 40%
$25-$49 136 · 28%
$50-$99 101 · 20%
$100-$199 34 · 7%
$200-$499 14 · 3%
$500+ 13 · 3%
Store currencies
USD 377 EUR 98 CAD 32 AUD 31 GBP 30 BRL 26 MXN 24 COP 12

Among stores with pricing data, the most common price range is Under $25. The average is higher at $120 because some stores price much higher, pulling it up. That's below the Wix average of $371.

Social media platforms

Instagram (61%), Facebook (44%), YouTube (15%).

Instagram
61%
Facebook
44%
YouTube
15%
Twitter / X
15%
TikTok
13%
LinkedIn
11%
Pinterest
5%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 0% run Meta ads. That's 8 percentage points above the Wix average of 63%.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (2%), Google Ads (1%).

Google Analytics
3%
Google Tag Manager
2%
Google Ads
1%
Facebook Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

9 products $86 avg
Adult Coaching
31 products $31 avg
Adult Wellness Entertainment
6 products $36 avg
Adult Erotic Products
477 products $47 avg
Adult Lingerie Erotic Products
12 products $76 avg
Adult Wellness
5 products $64 avg
Adult
317 products $57 avg
Adult Erotic Products Lingerie
5 products $87 avg
Adult
12 products $7 avg
Adult Erotic Products Sexual Wellness

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FAQ

How many Wix Sexual Wellness stores are there?

We currently track 752 active Wix stores in the Sexual Wellness segment.

Are Wix Sexual Wellness stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Sexual Wellness segment, showing a 2% monthly growth rate.

What is the average product price in Wix Sexual Wellness stores?

Among stores with pricing data, the average listed price is about $120, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.