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Wix subcategory analytics
Subcategory
Updated Apr 6, 2026
Wix

2,101 Wix Gift Baskets Stores: Stats & Market Data (2026)

2,101 active Wix stores fall into the Gift Baskets segment, with 108 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 80% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

80%
Social media
1%
Meta ads
98%
Contact info
Total Stores
2,101
Active Wix stores
New (30d)
108
Newly added in the last 30 days
Avg. Products
120
Among 2,025 stores with catalog data
Avg. Price
$126
Among 1,252 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

108 54 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

108 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 655 · 32%
10-49 723 · 36%
50-199 430 · 21%
200-999 178 · 9%
1k-4.9k 38 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
7% coverage
Apparel & Accessories
5% coverage
Food & Beverages
3% coverage
Arts & Entertainment
2% coverage
Books & Literature
1% coverage
Beauty & Cosmetics
1% coverage
Jewelry & Watches
1% coverage
Baby & Kids
1% coverage
Education & Courses
1% coverage
Toys & Games 10 Animals & Pet Supplies 7

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 120 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 479 · 38%
$25-$49 299 · 24%
$50-$99 289 · 23%
$100-$199 133 · 11%
$200-$499 36 · 3%
$500+ 16 · 1%
Store currencies
USD 1,093 GBP 238 EUR 185 CAD 112 AUD 88 INR 49 ILS 33 HKD 32

Among stores with pricing data, the most common price range is Under $25. The average is higher at $126 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (71%), Facebook (60%), TikTok (12%).

Instagram
71%
Facebook
60%
TikTok
12%
YouTube
8%
LinkedIn
7%
Twitter / X
6%
Pinterest
6%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (3%), Google Ads (2%).

Google Analytics
4%
Google Tag Manager
3%
Google Ads
2%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

55 products $98 avg 2 ads
Celebrations & Gifts gourmet gifts gift baskets
1,150 products $21 avg 3 ads
Celebrations & Gifts custom gifts engraving
97 products $7 avg 1 ads
Celebrations & Gifts cookie gifts gourmet cookies
301 products $50 avg 2 ads
Celebrations & Gifts luxury gifts curated gifts
92 products $14 avg 2 ads
Celebrations & Gifts novelty gifts gifts for everyone
32 products $23 avg
Apparel & Accessories Celebrations & Gifts Food & Beverages whimsical gifts enchanting apparel
68 products $3 avg
Celebrations & Gifts greeting cards party supplies
897 products $28 avg
Celebrations & Gifts original gifts online gift shop
70 products $15 avg
Food & Beverages Celebrations & Gifts sparkling wine rose bouquet
107 products $18 avg
Celebrations & Gifts flowers flower shop

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FAQ

How many Wix Gift Baskets stores are there?

We currently track 2,101 active Wix stores in the Gift Baskets segment.

Are Wix Gift Baskets stores growing?

Yes. In the last 30 days, 108 new stores were indexed in the Gift Baskets segment, showing a 5% monthly growth rate.

What is the average product price in Wix Gift Baskets stores?

Among stores with pricing data, the average listed price is about $126, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.