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Wix subcategory analytics
Subcategory
Updated July 13, 2026
Wix

1,478 Wix Holiday Decor Stores: Stats & Market Data (2026)

1,478 active Wix stores fall into the Holiday Decor segment, with 186 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Arts & Entertainment. 70% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

70%
Social media
1%
Meta ads
70%
Contact info
Total Stores
1,478
Active Wix stores
New (30d)
186
Newly added in the last 30 days
Avg. Products
141
Among 1,473 stores with catalog data
Avg. Price
$93
Among 788 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

266 133 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

186 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the Wix average of 24%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 266 · 18%
10-49 571 · 39%
50-199 440 · 30%
200-999 160 · 11%
1k-4.9k 35 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
15% coverage
Arts & Entertainment
2% coverage
Apparel & Accessories
2% coverage
Food & Beverages
1% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage
Books & Literature
1% coverage
Baby & Kids
1% coverage
Antiques & Collectibles 7 Education & Courses 6 General Merchandise 6

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 141 because some stores carry much larger inventories. That's larger than the Wix average of 67. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 349 · 44%
$25-$49 182 · 23%
$50-$99 122 · 15%
$100-$199 70 · 9%
$200-$499 47 · 6%
$500+ 18 · 2%
Store currencies
USD 774 EUR 195 GBP 149 CAD 66 AUD 44 INR 25 CHF 23 BRL 22

Among stores with pricing data, the most common price range is Under $25. The average is higher at $93 because some stores price much higher, pulling it up. That's below the Wix average of $383.

Social media platforms

Instagram (61%), Facebook (54%), TikTok (12%).

Instagram
61%
Facebook
54%
TikTok
12%
YouTube
10%
Pinterest
6%
LinkedIn
6%
Twitter / X
5%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 1% run Meta ads. That's 11 percentage points above the Wix average of 59%.

Marketing & analytics tools

Google Tag Manager (2%), Google Analytics (2%), Google Ads (1%).

Google Tag Manager
2%
Google Analytics
2%
Google Ads
1%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

102 products $16 avg 5 ads
Celebrations & Gifts Greeting Cards
222 products $33 avg
Celebrations & Gifts Collectibles Gifts
113 products $36 avg
Home & Garden Arts & Entertainment Celebrations & Gifts Flowers & Florists Gifts
7 products $40 avg
Celebrations & Gifts
67 products $10 avg
Celebrations & Gifts Home & Garden Personalized Gifts Holiday Decor
8 products $35 avg
Celebrations & Gifts Holiday Decor Gifts
7 products $144 avg
Celebrations & Gifts Party Supplies
301 products $11 avg
Celebrations & Gifts
188 products $6 avg
Celebrations & Gifts Gifts Personalized Gifts
313 products $46 avg
Celebrations & Gifts
12 products $11 avg
Celebrations & Gifts Party Supplies Holiday Decor

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FAQ

How many Wix Holiday Decor stores are there?

We currently track 1,478 active Wix stores in the Holiday Decor segment.

Are Wix Holiday Decor stores growing?

Yes. In the last 30 days, 186 new stores were indexed in the Holiday Decor segment, showing a 13% monthly growth rate.

What is the average product price in Wix Holiday Decor stores?

Among stores with pricing data, the average listed price is about $93, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.