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Wix topic analytics
Topic
Updated May 18, 2026
Wix

1,154 Wix Party supplies Stores: Stats & Market Data (2026)

1,154 active Wix stores fall into the Party supplies segment, with 133 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Wedding. 77% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

77%
Social media
1%
Meta ads
74%
Contact info
Total Stores
1,154
Active Wix stores
New (30d)
133
Newly added in the last 30 days
Avg. Products
133
Among 1,149 stores with catalog data
Avg. Price
$116
Among 579 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

89 44 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

133 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 343 · 30%
10-49 464 · 40%
50-199 185 · 16%
200-999 119 · 10%
1k-4.9k 38 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
85% coverage
Home & Garden
8% coverage
Wedding
5% coverage
Arts & Entertainment
3% coverage
Toys & Games
3% coverage
Food & Beverages
2% coverage
Apparel & Accessories
1% coverage
Baby & Kids 4 Beauty & Cosmetics 2 Electronics 2 General Merchandise 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 133 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 275 · 47%
$25-$49 123 · 21%
$50-$99 100 · 17%
$100-$199 42 · 7%
$200-$499 23 · 4%
$500+ 16 · 3%
Store currencies
USD 702 EUR 107 GBP 88 CAD 45 AUD 34 BRL 24 MXN 21 TRY 17

Among stores with pricing data, the most common price range is Under $25. The average is higher at $116 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (68%), Facebook (57%), TikTok (12%).

Instagram
68%
Facebook
57%
TikTok
12%
YouTube
9%
Twitter / X
8%
Pinterest
7%
LinkedIn
6%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 1% run Meta ads. That's 9 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Analytics (2%), Google Ads (2%), Google Tag Manager (1%).

Google Analytics
2%
Google Ads
2%
Google Tag Manager
1%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

44 products $35 avg
Celebrations & Gifts holiday gifts gift collection
10 products $88 avg
Celebrations & Gifts balloon decorations event party decor
6 products $16 avg
Celebrations & Gifts event decor party supplies
145 products $10 avg
Celebrations & Gifts piñata party supplies
123 products $31 avg
Celebrations & Gifts custom drinkware party swag
Home | aplusrises United States
12 products $56 avg
Celebrations & Gifts event planning party supplies
104 products $312 avg
Wedding Celebrations & Gifts wedding decorations event decor
23 products $151 avg
Celebrations & Gifts event decor party supplies
12 products $56 avg
Celebrations & Gifts party supplies balloons

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FAQ

How many Wix Party supplies stores are there?

We currently track 1,154 active Wix stores in the Party supplies segment.

Are Wix Party supplies stores growing?

Yes. In the last 30 days, 133 new stores were indexed in the Party supplies segment, showing a 12% monthly growth rate.

What is the average product price in Wix Party supplies stores?

Among stores with pricing data, the average listed price is about $116, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.