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Topic
Updated July 13, 2026
Wix

1,581 Wix Party Supplies Stores: Stats & Market Data (2026)

1,581 active Wix stores fall into the Party Supplies segment, with 115 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Wedding. 72% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

72%
Social media
1%
Meta ads
71%
Contact info
Total Stores
1,581
Active Wix stores
New (30d)
115
Newly added in the last 30 days
Avg. Products
178
Among 1,564 stores with catalog data
Avg. Price
$106
Among 840 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

179 89 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

115 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Wix average of 24%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 361 · 23%
10-49 626 · 40%
50-199 324 · 21%
200-999 188 · 12%
1k-4.9k 61 · 4%
5k+ 4 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
87% coverage
Home & Garden
8% coverage
Wedding
4% coverage
Arts & Entertainment
3% coverage
Apparel & Accessories
2% coverage
Toys & Games
2% coverage
Food & Beverages
1% coverage
Baby & Kids
1% coverage
General Merchandise
1% coverage
Furniture 6 Electronics 4

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 178 because some stores carry much larger inventories. That's larger than the Wix average of 67. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 385 · 46%
$25-$49 168 · 20%
$50-$99 148 · 18%
$100-$199 71 · 8%
$200-$499 44 · 5%
$500+ 24 · 3%
Store currencies
USD 833 EUR 197 GBP 137 CAD 75 BRL 46 AUD 45 MXN 33 CHF 19

Among stores with pricing data, the most common price range is Under $25. The average is higher at $106 because some stores price much higher, pulling it up. That's below the Wix average of $383.

Social media platforms

Instagram (64%), Facebook (53%), TikTok (12%).

Instagram
64%
Facebook
53%
TikTok
12%
YouTube
8%
LinkedIn
6%
Pinterest
6%
Twitter / X
6%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 1% run Meta ads. That's 13 percentage points above the Wix average of 59%.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (2%), Google Ads (2%).

Google Analytics
2%
Google Tag Manager
2%
Google Ads
2%
Facebook Pixel
1%
Pinterest Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

10 products $22 avg 4 ads
Celebrations & Gifts Party Supplies
235 products $7 avg
Celebrations & Gifts Home & Garden Baby & Kids Party Supplies
36 products $34 avg
Celebrations & Gifts Party Supplies
39 products $28 avg
Celebrations & Gifts Gifts Party Supplies
Home | 111 Events Dubai United Arab Emirates
11 products $474 avg
Celebrations & Gifts Party Supplies
1,159 products $12 avg
Celebrations & Gifts Gifts Party Supplies
7 products $144 avg
Celebrations & Gifts Party Supplies
119 products $7 avg
Celebrations & Gifts Apparel & Accessories Personalized Gifts Party Supplies
9 products $6 avg
Baby & Kids Baby Products Party Supplies
12 products $11 avg
Celebrations & Gifts Party Supplies Holiday Decor
34 products $19 avg
Celebrations & Gifts Party Supplies
207 products $9 avg
Celebrations & Gifts Party Supplies

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FAQ

How many Wix Party Supplies stores are there?

We currently track 1,581 active Wix stores in the Party Supplies segment.

Are Wix Party Supplies stores growing?

Yes. In the last 30 days, 115 new stores were indexed in the Party Supplies segment, showing a 7% monthly growth rate.

What is the average product price in Wix Party Supplies stores?

Among stores with pricing data, the average listed price is about $106, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.