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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

1,162 Wix Party supplies Stores: Stats & Market Data (2026)

1,162 active Wix stores fall into the Party supplies segment, with 85 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Wedding. 78% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

78%
Social media
1%
Meta ads
74%
Contact info
Total Stores
1,162
Active Wix stores
New (30d)
85
Newly added in the last 30 days
Avg. Products
118
Among 1,148 stores with catalog data
Avg. Price
$120
Among 567 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

81 40 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

85 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Wix average of 13%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 362 · 32%
10-49 467 · 41%
50-199 173 · 15%
200-999 116 · 10%
1k-4.9k 30 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
85% coverage
Home & Garden
7% coverage
Wedding
5% coverage
Arts & Entertainment
3% coverage
Toys & Games
2% coverage
Food & Beverages
2% coverage
Apparel & Accessories
2% coverage
Baby & Kids 4 Beauty & Cosmetics 2 Education & Courses 2 Electronics 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 118 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 269 · 47%
$25-$49 124 · 22%
$50-$99 97 · 17%
$100-$199 36 · 6%
$200-$499 24 · 4%
$500+ 17 · 3%
Store currencies
USD 719 EUR 104 GBP 85 CAD 50 AUD 31 BRL 21 MXN 21 TRY 18

Among stores with pricing data, the most common price range is Under $25. The average is higher at $120 because some stores price much higher, pulling it up. That's below the Wix average of $362.

Social media platforms

Instagram (69%), Facebook (56%), TikTok (12%).

Instagram
69%
Facebook
56%
TikTok
12%
YouTube
9%
Twitter / X
7%
Pinterest
7%
LinkedIn
7%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (2%), Google Ads (2%), Google Tag Manager (1%).

Google Analytics
2%
Google Ads
2%
Google Tag Manager
1%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

8 products $18 avg 2 ads
Food & Beverages baking workshops cake decorating
12 products $28 avg
Celebrations & Gifts party decor party supplies
266 products $27 avg
Celebrations & Gifts wedding decor event rentals
Home | Luxx Soirée United Kingdom
6 products $97 avg
Home & Garden event decor wedding decor
274 products $14 avg
Celebrations & Gifts gift shop party supplies
13 products $39 avg
Arts & Entertainment party supplies custom gifts
18 products $18 avg
Celebrations & Gifts personalized-gifts party-supplies
9 products $52 avg
Celebrations & Gifts event planning party supplies
15 products $69 avg
Celebrations & Gifts event planning tent rental
28 products $21 avg
Celebrations & Gifts Wedding event rentals party supplies
18 products $34 avg
Celebrations & Gifts event energy

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FAQ

How many Wix Party supplies stores are there?

We currently track 1,162 active Wix stores in the Party supplies segment.

Are Wix Party supplies stores growing?

Yes. In the last 30 days, 85 new stores were indexed in the Party supplies segment, showing a 7% monthly growth rate.

What is the average product price in Wix Party supplies stores?

Among stores with pricing data, the average listed price is about $120, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.