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Wix subcategory analytics
Subcategory
Updated Apr 6, 2026
Wix

388 Wix Meal Kits Stores: Stats & Market Data (2026)

388 active Wix stores fall into the Meal Kits segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Health, Celebrations & Gifts. 81% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

81%
Social media
2%
Meta ads
98%
Contact info
Total Stores
388
Active Wix stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
25
Among 379 stores with catalog data
Avg. Price
$53
Among 178 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 188 · 50%
10-49 145 · 38%
50-199 40 · 11%
200-999 6 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
100% coverage
Health
7% coverage
Celebrations & Gifts
2% coverage
Home & Garden
2% coverage
Education & Courses
1% coverage
Beauty & Cosmetics
1% coverage
Books & Literature
1% coverage
Sporting Goods
1% coverage
Apparel & Accessories 1 Baby & Kids 1 Office Supplies 1 Toys & Games 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 25 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 95 · 53%
$25-$49 27 · 15%
$50-$99 34 · 19%
$100-$199 15 · 8%
$200-$499 5 · 3%
$500+ 2 · 1%
Store currencies
USD 225 EUR 39 GBP 25 CAD 24 AUD 17 TRY 5 BRL 4 HKD 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $53 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (73%), Facebook (60%), TikTok (11%).

Instagram
73%
Facebook
60%
TikTok
11%
LinkedIn
10%
YouTube
8%
Twitter / X
8%
Pinterest
5%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (5%), Google Tag Manager (3%), Facebook Pixel (2%).

Google Analytics
5%
Google Tag Manager
3%
Facebook Pixel
2%
Google Ads
1%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

23 products $15 avg 3 ads
Food & Beverages gourmet butter food subscription box
17 products $40 avg
Food & Beverages private chef cooking class
5 products $55 avg
Food & Beverages chef at home gourmet meal
9 products $65 avg
Food & Beverages organic meal delivery
7 products $36 avg
Food & Beverages Health healthy meal plan nutrition coaching
750 products $18 avg
Food & Beverages wholesale food birmingham frozen food supplier
12 products $65 avg
Food & Beverages meal delivery prepared meals
68 products $9 avg
Food & Beverages butcher shop meat store
5 products $108 avg
Food & Beverages healthy meals meal prep
21 products $35 avg
Food & Beverages catering gourmet
66 products $29 avg
Food & Beverages Apparel & Accessories healthy meal prep detox smoothies
12 products $126 avg
Food & Beverages keto meal prep weight loss meals

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FAQ

How many Wix Meal Kits stores are there?

We currently track 388 active Wix stores in the Meal Kits segment.

Are Wix Meal Kits stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Meal Kits segment, showing a 2% monthly growth rate.

What is the average product price in Wix Meal Kits stores?

Among stores with pricing data, the average listed price is about $53, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.