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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

2,129 Wix Apparel Stores: Stats & Market Data (2026)

2,129 active Wix stores fall into the Apparel segment, with 151 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Arts & Entertainment, Home & Garden. 74% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

74%
Social media
1%
Meta ads
96%
Contact info
Total Stores
2,129
Active Wix stores
New (30d)
151
Newly added in the last 30 days
Avg. Products
71
Among 1,984 stores with catalog data
Avg. Price
$154
Among 1,306 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

147 73 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

151 new stores were added in the past 30 days (7% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 710 · 36%
10-49 795 · 40%
50-199 348 · 18%
200-999 112 · 6%
1k-4.9k 19 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
96% coverage
Arts & Entertainment
5% coverage
Home & Garden
2% coverage
Celebrations & Gifts
1% coverage
Books & Literature
1% coverage
Toys & Games
1% coverage
Food & Beverages
1% coverage
Beauty & Cosmetics 9 Electronics 7 Health 7 Sporting Goods 7

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 71 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 418 · 32%
$25-$49 539 · 41%
$50-$99 208 · 16%
$100-$199 65 · 5%
$200-$499 49 · 4%
$500+ 27 · 2%
Store currencies
USD 1,449 EUR 134 GBP 102 CAD 70 BRL 61 AUD 44 INR 42 MXN 41

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $154 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (64%), Facebook (47%), YouTube (16%).

Instagram
64%
Facebook
47%
YouTube
16%
TikTok
14%
Twitter / X
14%
LinkedIn
8%
Pinterest
6%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (1%), Facebook Pixel (1%).

Google Analytics
2%
Google Tag Manager
1%
Facebook Pixel
1%
Google Ads
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

85 products $143 avg 1 ads
Apparel & Accessories fashion clothing
8 products $106 avg 1 ads
Apparel & Accessories clothing australian-made
155 products $22 avg 3 ads
Apparel & Accessories streetwear fashion
29 products $39 avg
Apparel & Accessories clothing fashion
747 products $68 avg
Apparel & Accessories men's fashion clothing
5 products $24 avg
Apparel & Accessories fashion clothing
1,404 products $20 avg
Apparel & Accessories clothing fashion
17 products $66 avg
Apparel & Accessories fashion store clothing
17 products $20 avg
Apparel & Accessories custom jerseys screen printing
94 products $50 avg
Apparel & Accessories vintage-inspired clothing apparel
56 products $29 avg
Apparel & Accessories clothing fashion

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FAQ

How many Wix Apparel stores are there?

We currently track 2,129 active Wix stores in the Apparel segment.

Are Wix Apparel stores growing?

Yes. In the last 30 days, 151 new stores were indexed in the Apparel segment, showing a 7% monthly growth rate.

What is the average product price in Wix Apparel stores?

Among stores with pricing data, the average listed price is about $154, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.