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Wix topic analytics
Topic
Updated June 8, 2026
Wix

139 Wix Author website Stores: Stats & Market Data (2026)

139 active Wix stores fall into the Author website segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Books & Literature, Arts & Entertainment, Education & Courses. 82% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

82%
Social media
0%
Meta ads
61%
Contact info
Total Stores
139
Active Wix stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
14
Among 138 stores with catalog data
Avg. Price
$33
Among 68 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

3 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 79 · 57%
10-49 50 · 36%
50-199 9 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
93% coverage
Arts & Entertainment
7% coverage
Education & Courses
1% coverage
Software
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 14 because some stores carry much larger inventories. That's smaller than the Wix average of 73. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 47 · 69%
$25-$49 12 · 18%
$50-$99 8 · 12%
$500+ 1 · 1%
Store currencies
USD 88 GBP 17 AUD 8 CAD 8 EUR 4 BRL 2 ILS 2 CHF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $33 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Facebook (66%), Instagram (65%), Twitter / X (33%).

Facebook
66%
Instagram
65%
Twitter / X
33%
LinkedIn
17%
YouTube
17%
TikTok
14%
Pinterest
6%

Social media engagement is exceptionally high: 82% of stores maintain social profiles and 0% run Meta ads. That's 18 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Analytics (1%), Facebook Pixel (1%), Google Ads (1%).

Google Analytics
1%
Facebook Pixel
1%
Google Ads
1%
Google Tag Manager
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

104 products $15 avg
Books & Literature sci-fi books fantasy novels
Home United Kingdom
12 products $76 avg
Books & Literature author website fiction books
8 products $20 avg
Books & Literature author website retired trooper books
12 products $68 avg
Books & Literature short stories flash fiction
60 products $21 avg
Arts & Entertainment author website independent artist
10 products $50 avg
Arts & Entertainment author website photography portfolio
35 products $18 avg
Books & Literature author website bestselling author
5 products $14 avg
Books & Literature author website book publisher
12 products $29 avg
Books & Literature fantasy romance books adventure romance novels
6 products $11 avg
Books & Literature author website book sales
104 products $15 avg
Books & Literature sci-fi books fantasy novels
10 products $22 avg
Books & Literature novels fiction books

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FAQ

How many Wix Author website stores are there?

We currently track 139 active Wix stores in the Author website segment.

Are Wix Author website stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Author website segment, showing a 2% monthly growth rate.

What is the average product price in Wix Author website stores?

Among stores with pricing data, the average listed price is about $33, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.