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Topic
Updated Apr 6, 2026
Wix

42 Wix Baby apparel Stores: Stats & Market Data (2026)

42 active Wix stores fall into the Baby apparel segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Apparel & Accessories, Celebrations & Gifts. 76% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

76%
Social media
5%
Meta ads
98%
Contact info
Total Stores
42
Active Wix stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
158
Among 37 stores with catalog data
Avg. Price
$23
Among 33 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 16%
10-49 14 · 38%
50-199 9 · 24%
200-999 7 · 19%
1k-4.9k 1 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
88% coverage
Apparel & Accessories
24% coverage
Celebrations & Gifts
2% coverage
Home & Garden
2% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 158 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 20 · 61%
$25-$49 13 · 39%
Store currencies
USD 16 EUR 4 GBP 4 INR 4 CAD 3 BRL 2 PEN 2 ARS 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $23 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (67%), Facebook (45%), TikTok (7%).

Instagram
67%
Facebook
45%
TikTok
7%
Pinterest
5%
LinkedIn
2%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 5% run Meta ads.

Marketing & analytics tools

Google Analytics (7%), Facebook Pixel (2%).

Google Analytics
7%
Facebook Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

15 products $35 avg
Baby & Kids baby clothes organic cotton
22 products $23 avg
Apparel & Accessories wine clothing baby apparel
106 products $16 avg
Baby & Kids Apparel & Accessories children fashion kids clothing
7 products $15 avg
Baby & Kids Apparel & Accessories baby apparel family clothing
12 products $24 avg
Baby & Kids eco-friendly baby clothes baby apparel
983 products $14 avg
Baby & Kids Apparel & Accessories children's clothing disney apparel
105 products $36 avg
Baby & Kids children clothing baby apparel
7 products $25 avg
Baby & Kids handmade baby clothes baby apparel
19 products $16 avg
Baby & Kids kids clothing baby apparel
182 products
Baby & Kids baby clothing store children's clothes
23 products $21 avg
Apparel & Accessories family clothing women tops

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FAQ

How many Wix Baby apparel stores are there?

We currently track 42 active Wix stores in the Baby apparel segment.

Are Wix Baby apparel stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Baby apparel segment, showing a 2% monthly growth rate.

What is the average product price in Wix Baby apparel stores?

Among stores with pricing data, the average listed price is about $23, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.