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Wix topic analytics
Topic
Updated June 8, 2026
Wix

136 Wix Baby clothing Stores: Stats & Market Data (2026)

136 active Wix stores fall into the Baby clothing segment, with 43 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Baby & Kids, Apparel & Accessories, Toys & Games. 81% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

81%
Social media
1%
Meta ads
68%
Contact info
Total Stores
136
Active Wix stores
New (30d)
43
Newly added in the last 30 days
Avg. Products
175
Among 136 stores with catalog data
Avg. Price
$204
Among 109 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

41 20 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

43 new stores were added in the past 30 days — 32% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 10 · 7%
10-49 57 · 42%
50-199 37 · 27%
200-999 27 · 20%
1k-4.9k 5 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
79% coverage
Apparel & Accessories
23% coverage
Toys & Games
10% coverage
Home & Garden
7% coverage
Arts & Entertainment
1% coverage
Celebrations & Gifts
1% coverage
General Merchandise
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 175 because some stores carry much larger inventories. That's larger than the Wix average of 73. The strongest country concentrations are United Kingdom, United States, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 41 · 38%
$25-$49 43 · 39%
$50-$99 22 · 20%
$200-$499 1 · 1%
$500+ 2 · 2%
Store currencies
USD 31 GBP 28 EUR 20 BRL 11 TRY 7 CAD 6 INR 5 CHF 4

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $204 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (62%), Facebook (46%), Pinterest (18%).

Instagram
62%
Facebook
46%
Pinterest
18%
TikTok
15%
Twitter / X
7%
LinkedIn
5%
YouTube
5%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 1% run Meta ads. That's 17 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Analytics (2%), Facebook Pixel (1%), Google Ads (1%).

Google Analytics
2%
Facebook Pixel
1%
Google Ads
1%
Google Tag Manager
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

20 products $2 avg
Toys & Games Baby & Kids kids toys baby clothing
69 products $1 avg
Baby & Kids kids clothing baby clothing
29 products $47 avg
Baby & Kids baby products baby clothing
Home | My Store United Kingdom
41 products $9 avg
Baby & Kids Toys & Games baby products kids toys
1,790 products $46 avg
Baby & Kids Apparel & Accessories baby clothing kids clothes
79 products $94 avg
Baby & Kids baby clothing maternity wear
132 products $28 avg
Apparel & Accessories bamboo clothing baby clothing
36 products $19 avg
Apparel & Accessories baby shoes infant accessories
101 products $24 avg
Apparel & Accessories Baby & Kids knit products kids accessories
36 products $34 avg
Baby & Kids baby clothing ethical baby fashion
20 products $13 avg
Baby & Kids baby clothing baby toys
252 products $33 avg
Baby & Kids baby shower gifts baby clothing

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FAQ

How many Wix Baby clothing stores are there?

We currently track 136 active Wix stores in the Baby clothing segment.

Are Wix Baby clothing stores growing?

Yes. In the last 30 days, 43 new stores were indexed in the Baby clothing segment, showing a 32% monthly growth rate.

What is the average product price in Wix Baby clothing stores?

Among stores with pricing data, the average listed price is about $204, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.