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Wix topic analytics
Topic
Updated June 8, 2026
Wix

316 Wix Baby clothes Stores: Stats & Market Data (2026)

316 active Wix stores fall into the Baby clothes segment, with 83 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Apparel & Accessories, Toys & Games. 78% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

78%
Social media
1%
Meta ads
65%
Contact info
Total Stores
316
Active Wix stores
New (30d)
83
Newly added in the last 30 days
Avg. Products
239
Among 315 stores with catalog data
Avg. Price
$38
Among 240 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

90 45 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

83 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 29 · 9%
10-49 99 · 31%
50-199 108 · 34%
200-999 63 · 20%
1k-4.9k 15 · 5%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
89% coverage
Apparel & Accessories
23% coverage
Toys & Games
7% coverage
Home & Garden
2% coverage
Celebrations & Gifts
1% coverage
Beauty & Cosmetics
1% coverage
Books & Literature
1% coverage
Arts & Entertainment
1% coverage
Food & Beverages
1% coverage
Jewelry & Watches 1

Among stores with catalog data, the 50-199 product range is most common. The average is 239 products per store. That's larger than the Wix average of 73. The strongest country concentrations are United Kingdom, United States, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 107 · 45%
$25-$49 90 · 38%
$50-$99 33 · 14%
$100-$199 7 · 3%
$200-$499 2 · 1%
$500+ 1 · 0%
Store currencies
EUR 83 USD 67 GBP 49 BRL 18 CAD 15 AUD 12 INR 11 MXN 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $38 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (62%), Facebook (49%), Pinterest (14%).

Instagram
62%
Facebook
49%
Pinterest
14%
TikTok
11%
YouTube
7%
LinkedIn
4%
Twitter / X
3%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 1% run Meta ads. That's 14 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (2%), Facebook Pixel (1%).

Google Analytics
4%
Google Tag Manager
2%
Facebook Pixel
1%
Google Ads
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

163 products $22 avg
Baby & Kids baby clothes kids outfits
159 products $59 avg
Baby & Kids baby clothes childrens fashion
97 products $23 avg
Baby & Kids baby clothes handmade baby clothes
14 products $78 avg
Baby & Kids baby clothes baby essentials
35 products $39 avg
Baby & Kids Apparel & Accessories Toys & Games baby clothes kids toys
20 products $64 avg
Baby & Kids Apparel & Accessories baby clothes toddler safety
51 products $39 avg
Baby & Kids baby clothes kids fashion
274 products $96 avg
Baby & Kids baby clothes kids apparel
16 products $25 avg
Baby & Kids baby clothes children clothing
20 products $20 avg
Baby & Kids baby clothes kids clothing
225 products $8 avg
Baby & Kids Apparel & Accessories girls hair bows personalized baskets
H o m e | MADIDOUX Côte d'Ivoire
72 products $33 avg
Baby & Kids baby clothes kids fashion

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FAQ

How many Wix Baby clothes stores are there?

We currently track 316 active Wix stores in the Baby clothes segment.

Are Wix Baby clothes stores growing?

Yes. In the last 30 days, 83 new stores were indexed in the Baby clothes segment, showing a 26% monthly growth rate.

What is the average product price in Wix Baby clothes stores?

Among stores with pricing data, the average listed price is about $38, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.