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Topic
Updated Apr 27, 2026
Wix

150 Wix Kids apparel Stores: Stats & Market Data (2026)

150 active Wix stores fall into the Kids apparel segment, with 17 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Baby & Kids, Toys & Games. 70% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

70%
Social media
1%
Meta ads
71%
Contact info
Total Stores
150
Active Wix stores
New (30d)
17
Newly added in the last 30 days
Avg. Products
148
Among 149 stores with catalog data
Avg. Price
$35
Among 100 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

17 new stores were added in the past 30 days (11% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 27 · 18%
10-49 64 · 43%
50-199 35 · 23%
200-999 18 · 12%
1k-4.9k 5 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
59% coverage
Baby & Kids
48% coverage
Toys & Games
3% coverage
Books & Literature
3% coverage
Celebrations & Gifts
1% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 148 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Mexico.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 38 · 38%
$25-$49 41 · 41%
$50-$99 18 · 18%
$100-$199 2 · 2%
$200-$499 1 · 1%
Store currencies
USD 76 EUR 23 GBP 12 MXN 6 AUD 5 BRL 5 CAD 5 CHF 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $35 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (62%), Facebook (47%), TikTok (9%).

Instagram
62%
Facebook
47%
TikTok
9%
YouTube
9%
Pinterest
7%
Twitter / X
7%
LinkedIn
4%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Ads (4%), Facebook Pixel (2%), TikTok Pixel (1%).

Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
1%
Google Tag Manager
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

53 products $35 avg
Apparel & Accessories baby clothes children clothing store
29 products $19 avg
Apparel & Accessories country clothing kids apparel
12 products $56 avg
Baby & Kids children's clothing kids apparel
42 products $24 avg
Apparel & Accessories children clothing school uniforms
99 products $35 avg
Baby & Kids kids clothes children's clothing store
512 products $25 avg
Baby & Kids children's clothing store kids apparel
272 products $28 avg
Baby & Kids baby clothes kids apparel
8 products $35 avg
Apparel & Accessories youth choir shirts concert t shirts
207 products $27 avg
Baby & Kids children's clothing baby gear
355 products $32 avg
Apparel & Accessories children clothing store kids apparel
61 products $25 avg
Apparel & Accessories kids apparel childrens clothing
56 products $17 avg
Apparel & Accessories children's clothing kids fashion

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FAQ

How many Wix Kids apparel stores are there?

We currently track 150 active Wix stores in the Kids apparel segment.

Are Wix Kids apparel stores growing?

Yes. In the last 30 days, 17 new stores were indexed in the Kids apparel segment, showing a 11% monthly growth rate.

What is the average product price in Wix Kids apparel stores?

Among stores with pricing data, the average listed price is about $35, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.