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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

79 Wix Book Stores: Stats & Market Data (2026)

79 active Wix stores fall into the Book segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Books & Literature, Arts & Entertainment, Apparel & Accessories. 80% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

80%
Social media
3%
Meta ads
61%
Contact info
Total Stores
79
Active Wix stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
14
Among 79 stores with catalog data
Avg. Price
$40
Among 59 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 55 · 70%
10-49 21 · 27%
50-199 2 · 3%
200-999 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
52% coverage
Arts & Entertainment
32% coverage
Apparel & Accessories
9% coverage
Education & Courses
4% coverage
Celebrations & Gifts
1% coverage
Health
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 14 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 39 · 66%
$25-$49 14 · 24%
$50-$99 4 · 7%
$200-$499 1 · 2%
$500+ 1 · 2%
Store currencies
USD 55 CAD 7 GBP 5 AUD 4 EUR 4 BRL 2 CHF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $40 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (63%), Facebook (58%), YouTube (32%).

Instagram
63%
Facebook
58%
YouTube
32%
Twitter / X
23%
TikTok
16%
LinkedIn
10%
Pinterest
1%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 3% run Meta ads. That's 6 percentage points above the Wix average of 74%.

Marketing & analytics tools

Facebook Pixel (3%), Google Ads (3%), Google Analytics (1%).

Facebook Pixel
3%
Google Ads
3%
Google Analytics
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

22 products $8 avg
Arts & Entertainment notebooks planner
9 products $16 avg
Arts & Entertainment author book
6 products $22 avg
Books & Literature author book
278 products $13 avg
Arts & Entertainment divination book
16 products $32 avg
Arts & Entertainment songwriter author
6 products $20 avg
7 products $19 avg
Arts & Entertainment mindfulness book
30 products $5 avg
Arts & Entertainment book ebook
5 products $25 avg
Apparel & Accessories entertainer book
12 products $56 avg
Books & Literature drew pearson book
9 products $35 avg
Apparel & Accessories clothing t-shirt
7 products $32 avg
Arts & Entertainment graphic design poster

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FAQ

How many Wix Book stores are there?

We currently track 79 active Wix stores in the Book segment.

Are Wix Book stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Book segment, showing a 3% monthly growth rate.

What is the average product price in Wix Book stores?

Among stores with pricing data, the average listed price is about $40, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.