Use Cases Features Pricing API Log in
Wix topic analytics
Topic
Updated May 25, 2026
Wix

140 Wix Craft Stores: Stats & Market Data (2026)

140 active Wix stores fall into the Craft segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Food & Beverages. 75% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

75%
Social media
1%
Meta ads
69%
Contact info
Total Stores
140
Active Wix stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
116
Among 140 stores with catalog data
Avg. Price
$115
Among 91 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

9 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the Wix average of 32%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 29 · 21%
10-49 65 · 46%
50-199 30 · 21%
200-999 12 · 9%
1k-4.9k 4 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
89% coverage
Home & Garden
4% coverage
Food & Beverages
2% coverage
Books & Literature
1% coverage
Jewelry & Watches
1% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 116 because some stores carry much larger inventories. That's larger than the Wix average of 75. The strongest country concentrations are United States, United Kingdom, Japan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 40 · 44%
$25-$49 18 · 20%
$50-$99 11 · 12%
$100-$199 8 · 9%
$200-$499 8 · 9%
$500+ 6 · 7%
Store currencies
USD 72 GBP 21 EUR 13 JPY 7 MXN 4 BRL 3 CAD 3 INR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $115 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (66%), Facebook (45%), YouTube (14%).

Instagram
66%
Facebook
45%
YouTube
14%
TikTok
12%
Twitter / X
10%
LinkedIn
6%
Pinterest
2%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 1% run Meta ads. That's 11 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (1%), Facebook Pixel (1%).

Google Analytics
4%
Google Tag Manager
1%
Facebook Pixel
1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

12 products $46 avg
Arts & Entertainment art craft
184 products $19 avg
Arts & Entertainment Celebrations & Gifts Home & Garden herbal workshops handmade gifts
101 products $51 avg
Arts & Entertainment paintings craft
12 products $39 avg
Education & Courses woodworking craft
66 products $46 avg
Arts & Entertainment amigurumi craft
32 products $46 avg
Food & Beverages gin spirits
67 products $953 avg
Arts & Entertainment art craft
21 products $15 avg
Arts & Entertainment toy craft
6 products $132 avg
Arts & Entertainment art craft
14 products 1 ads
Arts & Entertainment diy kits craft
82 products $15 avg
Arts & Entertainment art craft
11 products $12 avg
Arts & Entertainment home decor craft

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many Wix Craft stores are there?

We currently track 140 active Wix stores in the Craft segment.

Are Wix Craft stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Craft segment, showing a 6% monthly growth rate.

What is the average product price in Wix Craft stores?

Among stores with pricing data, the average listed price is about $115, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.