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Topic
Updated May 4, 2026
Wix

67 Wix Cruelty-free Stores: Stats & Market Data (2026)

67 active Wix stores fall into the Cruelty-free segment, with 7 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 87% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

87%
Social media
1%
Meta ads
66%
Contact info
Total Stores
67
Active Wix stores
New (30d)
7
Newly added in the last 30 days
Avg. Products
63
Among 67 stores with catalog data
Avg. Price
$31
Among 50 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

7 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the Wix average of 21%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 11 · 16%
10-49 37 · 55%
50-199 15 · 22%
200-999 4 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
84% coverage
Apparel & Accessories
9% coverage
Home & Garden
7% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 63 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 32 · 64%
$25-$49 11 · 22%
$50-$99 4 · 8%
$100-$199 3 · 6%
Store currencies
USD 42 GBP 9 AUD 3 EUR 3 COP 2 INR 2 MXN 2 AED 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $31 because some stores price much higher, pulling it up. That's below the Wix average of $364.

Social media platforms

Instagram (85%), Facebook (76%), TikTok (19%).

Instagram
85%
Facebook
76%
TikTok
19%
Twitter / X
12%
YouTube
10%
LinkedIn
9%
Pinterest
4%

Social media engagement is exceptionally high: 87% of stores maintain social profiles and 1% run Meta ads. That's 16 percentage points above the Wix average of 71%.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (3%).

Google Analytics
3%
Google Tag Manager
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

51 products $13 avg 6 ads
Beauty & Cosmetics nail polish beauty products
12 products $15 avg
Beauty & Cosmetics vegan cruelty-free
20 products $21 avg
Beauty & Cosmetics cruelty-free beauty
12 products $17 avg
Beauty & Cosmetics natural beauty eco-friendly
147 products $5 avg
Home & Garden soy wax melts vegan
34 products $15 avg
Beauty & Cosmetics body oil skincare
16 products $20 avg
Beauty & Cosmetics beauty haircare
17 products $12 avg
Beauty & Cosmetics natural beauty organic products
23 products $30 avg
Beauty & Cosmetics cruelty-free mink lashes
16 products $26 avg
Beauty & Cosmetics hair growth natural products
49 products $10 avg
Beauty & Cosmetics handmade soap organic soap
360 products $22 avg
Beauty & Cosmetics cruelty-free luxury

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FAQ

How many Wix Cruelty-free stores are there?

We currently track 67 active Wix stores in the Cruelty-free segment.

Are Wix Cruelty-free stores growing?

Yes. In the last 30 days, 7 new stores were indexed in the Cruelty-free segment, showing a 10% monthly growth rate.

What is the average product price in Wix Cruelty-free stores?

Among stores with pricing data, the average listed price is about $31, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.