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Wix topic analytics
Topic
Updated June 8, 2026
Wix

166 Wix Natural beauty Stores: Stats & Market Data (2026)

166 active Wix stores fall into the Natural beauty segment, with 19 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 84% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

84%
Social media
1%
Meta ads
81%
Contact info
Total Stores
166
Active Wix stores
New (30d)
19
Newly added in the last 30 days
Avg. Products
55
Among 164 stores with catalog data
Avg. Price
$52
Among 120 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

21 10 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

19 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 37 · 23%
10-49 84 · 51%
50-199 36 · 22%
200-999 5 · 3%
1k-4.9k 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
97% coverage
Health
12% coverage
Home & Garden
11% coverage
Food & Beverages
2% coverage
Baby & Kids
1% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 55 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 64 · 53%
$25-$49 28 · 23%
$50-$99 20 · 17%
$100-$199 5 · 4%
$200-$499 2 · 2%
$500+ 1 · 1%
Store currencies
USD 85 CAD 13 GBP 12 EUR 11 AUD 10 INR 8 HKD 4 BRL 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $52 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (78%), Facebook (64%), YouTube (10%).

Instagram
78%
Facebook
64%
YouTube
10%
Twitter / X
9%
TikTok
8%
Pinterest
8%
LinkedIn
6%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 1% run Meta ads. That's 20 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Analytics (3%), Facebook Pixel (1%), Pinterest Pixel (1%).

Google Analytics
3%
Facebook Pixel
1%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

56 products $75 avg
Beauty & Cosmetics natural beauty skincare products
31 products $14 avg
Beauty & Cosmetics organic skincare indigenous skincare
61 products $5 avg
Beauty & Cosmetics organic skincare natural beauty
206 products $20 avg
Beauty & Cosmetics organic skincare natural beauty
53 products $64 avg
Beauty & Cosmetics organic skincare natural beauty
9 products $38 avg
Beauty & Cosmetics hair oil skin oil
43 products $32 avg
Beauty & Cosmetics organic skincare holistic health
17 products $30 avg
Beauty & Cosmetics vegan skincare natural beauty
13 products $72 avg
Beauty & Cosmetics Baby & Kids organic hair products cruelty-free skincare
16 products $29 avg
Arts & Entertainment canvas print artwork
15 products $56 avg
Beauty & Cosmetics Health organic skincare tallow balm

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FAQ

How many Wix Natural beauty stores are there?

We currently track 166 active Wix stores in the Natural beauty segment.

Are Wix Natural beauty stores growing?

Yes. In the last 30 days, 19 new stores were indexed in the Natural beauty segment, showing a 11% monthly growth rate.

What is the average product price in Wix Natural beauty stores?

Among stores with pricing data, the average listed price is about $52, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.