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Topic
Updated May 18, 2026
Wix

39 Wix Fragrance store Stores: Stats & Market Data (2026)

39 active Wix stores fall into the Fragrance store segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Arts & Entertainment. 69% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

69%
Social media
8%
Meta ads
77%
Contact info
Total Stores
39
Active Wix stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
163
Among 38 stores with catalog data
Avg. Price
$44
Among 31 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

10 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 31%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 16%
10-49 12 · 32%
50-199 15 · 39%
200-999 2 · 5%
1k-4.9k 3 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
87% coverage
Home & Garden
13% coverage
Arts & Entertainment
3% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 163 products per store. That's larger than the Wix average of 77. The strongest country concentrations are United Kingdom, United States, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 12 · 39%
$25-$49 10 · 32%
$50-$99 6 · 19%
$100-$199 3 · 10%
Store currencies
USD 14 EUR 7 GBP 6 BRL 2 INR 2 TRY 2 CAD 1 CHF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $44 because some stores price much higher, pulling it up. That's below the Wix average of $365.

Social media platforms

Instagram (67%), Facebook (44%), TikTok (13%).

Instagram
67%
Facebook
44%
TikTok
13%
LinkedIn
10%
YouTube
10%
Twitter / X
5%
Pinterest
3%

Social media adoption is strong at 69%, and 8% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Ads (8%), Facebook Pixel (3%), Google Analytics (3%).

Google Ads
8%
Facebook Pixel
3%
Google Analytics
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

MAISON DU PARFUM Switzerland
30 products $70 avg
Beauty & Cosmetics luxury perfumes fragrance store
19 products $35 avg
Home & Garden luxury candles fragrance store
101 products $25 avg
Beauty & Cosmetics fragrance store perfume shop
150 products $16 avg
Home & Garden handmade candles fragrance store
86 products $137 avg
Beauty & Cosmetics niche perfumes maison de parfum
175 products $42 avg
Beauty & Cosmetics perfume fragrance store
16 products $25 avg 1 ads
Home & Garden Beauty & Cosmetics home fragrances candle shop
92 products $23 avg
Beauty & Cosmetics niche perfumes fragrance store
174 products $16 avg
Beauty & Cosmetics luxury perfume decanter
7 products $27 avg
Beauty & Cosmetics perfume oil beauty essentials
16 products
Beauty & Cosmetics artisanal perfumes luxury scents
1,008 products
Beauty & Cosmetics perfume dupes fragrance store

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FAQ

How many Wix Fragrance store stores are there?

We currently track 39 active Wix stores in the Fragrance store segment.

Are Wix Fragrance store stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Fragrance store segment, showing a 26% monthly growth rate.

What is the average product price in Wix Fragrance store stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.