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Topic
Updated Apr 27, 2026
Wix

38 Wix Fragrance store Stores: Stats & Market Data (2026)

38 active Wix stores fall into the Fragrance store segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Arts & Entertainment. 66% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

66%
Social media
5%
Meta ads
66%
Contact info
Total Stores
38
Active Wix stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
163
Among 37 stores with catalog data
Avg. Price
$54
Among 30 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

5 new stores were added in the past 30 days (13% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 16%
10-49 13 · 35%
50-199 13 · 35%
200-999 2 · 5%
1k-4.9k 3 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
87% coverage
Home & Garden
16% coverage
Arts & Entertainment
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 163 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 10 · 33%
$25-$49 10 · 33%
$50-$99 7 · 23%
$100-$199 2 · 7%
$200-$499 1 · 3%
Store currencies
USD 18 EUR 7 GBP 5 BRL 2 CAD 1 CHF 1 MXN 1 NGN 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $54 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (61%), Facebook (37%), TikTok (13%).

Instagram
61%
Facebook
37%
TikTok
13%
LinkedIn
11%
YouTube
11%
Twitter / X
8%
Pinterest
5%

Social media adoption is strong at 66%, and 5% of stores run Meta ad campaigns. That's 8 percentage points below the Wix average of 74%.

Marketing & analytics tools

Google Ads (11%), Facebook Pixel (3%), Google Analytics (3%).

Google Ads
11%
Facebook Pixel
3%
Google Analytics
3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,059 products $151 avg
Beauty & Cosmetics designer perfumes fragrance store
46 products $5 avg
Beauty & Cosmetics perfumes women
77 products $18 avg
Beauty & Cosmetics fragrance store perfume
16 products $35 avg
Beauty & Cosmetics perfume cologne
16 products $25 avg 1 ads
Home & Garden Beauty & Cosmetics home fragrances candle shop
6 products $56 avg
Beauty & Cosmetics perfumery fragrance store
550 products $49 avg 4 ads
Beauty & Cosmetics perfume online shop original perfume
61 products $47 avg
Beauty & Cosmetics perfume fragrance store
15 products $22 avg
Beauty & Cosmetics Home & Garden perfumes home fragrances
16 products
Beauty & Cosmetics perfumes beauty
51 products $45 avg
Home & Garden home fragrances scented candles
1,008 products
Beauty & Cosmetics perfume dupes fragrance store

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FAQ

How many Wix Fragrance store stores are there?

We currently track 38 active Wix stores in the Fragrance store segment.

Are Wix Fragrance store stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Fragrance store segment, showing a 13% monthly growth rate.

What is the average product price in Wix Fragrance store stores?

Among stores with pricing data, the average listed price is about $54, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.