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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

34 Wix Horror Stores: Stats & Market Data (2026)

34 active Wix stores fall into the Horror segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Arts & Entertainment, Books & Literature, Apparel & Accessories. 65% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

65%
Social media
9%
Meta ads
91%
Contact info
Total Stores
34
Active Wix stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
180
Among 33 stores with catalog data
Avg. Price
$31
Among 20 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 12 · 36%
10-49 14 · 42%
50-199 4 · 12%
200-999 2 · 6%
1k-4.9k 1 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
41% coverage
Books & Literature
35% coverage
Apparel & Accessories
9% coverage
Home & Garden
9% coverage
Toys & Games
9% coverage
Celebrations & Gifts
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 180 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 8 · 40%
$25-$49 10 · 50%
$50-$99 1 · 5%
$100-$199 1 · 5%
Store currencies
USD 27 EUR 2 GBP 2 AUD 1 BRL 1 CAD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $31 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (56%), Facebook (35%), Twitter / X (24%).

Instagram
56%
Facebook
35%
Twitter / X
24%
YouTube
18%
TikTok
12%
LinkedIn
6%

Social media adoption is strong at 65%, and 9% of stores run Meta ad campaigns. That's 12 percentage points below the Wix average of 77%.

Marketing & analytics tools

Facebook Pixel (3%).

Facebook Pixel
3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

41 products $25 avg 1 ads
Books & Literature merch lgbtq
37 products $48 avg
Arts & Entertainment halloween gothic
8 products $38 avg
Arts & Entertainment stephen serra macabre art
47 products $136 avg
Books & Literature fantasy horror
Horror | Vorhexsin United States
59 products $19 avg
Apparel & Accessories Arts & Entertainment horror goth
6 products $25 avg
Celebrations & Gifts horror costumes
748 products 1 ads
Books & Literature horror lgbtqi
48 products $5 avg
Arts & Entertainment dark art horror
69 products $20 avg
Arts & Entertainment art horror
4,192 products $34 avg
Toys & Games Apparel & Accessories lego anime
16 products $5 avg
Home & Garden vinyl sticker christmas
27 products
Arts & Entertainment merchandise makeup-effects

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FAQ

How many Wix Horror stores are there?

We currently track 34 active Wix stores in the Horror segment.

Are Wix Horror stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Horror segment, showing a 6% monthly growth rate.

What is the average product price in Wix Horror stores?

Among stores with pricing data, the average listed price is about $31, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.