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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

101 Wix Fantasy Stores: Stats & Market Data (2026)

101 active Wix stores fall into the Fantasy segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Books & Literature, Arts & Entertainment, Toys & Games. 84% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

84%
Social media
2%
Meta ads
57%
Contact info
Total Stores
101
Active Wix stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
73
Among 100 stores with catalog data
Avg. Price
$114
Among 52 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 40 · 40%
10-49 41 · 41%
50-199 13 · 13%
200-999 5 · 5%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
55% coverage
Arts & Entertainment
36% coverage
Toys & Games
6% coverage
Apparel & Accessories
3% coverage
Adult
2% coverage
Electronics
1% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 73 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 35 · 67%
$25-$49 11 · 21%
$50-$99 2 · 4%
$100-$199 2 · 4%
$200-$499 1 · 2%
$500+ 1 · 2%
Store currencies
USD 56 EUR 18 GBP 14 CAD 4 BRL 2 COP 2 AUD 1 INR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $114 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (67%), Facebook (62%), Twitter / X (36%).

Instagram
67%
Facebook
62%
Twitter / X
36%
YouTube
30%
TikTok
25%
LinkedIn
9%
Pinterest
5%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 2% run Meta ads. That's 10 percentage points above the Wix average of 74%.

Marketing & analytics tools

Facebook Pixel (3%), Google Analytics (3%), Google Tag Manager (2%).

Facebook Pixel
3%
Google Analytics
3%
Google Tag Manager
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

41 products $25 avg 1 ads
Books & Literature merch lgbtq
322 products $12 avg
Food & Beverages Arts & Entertainment scotland fantasy
7 products $43 avg
Arts & Entertainment fantasy mythology
8 products $1 avg
Books & Literature fiction horror
13 products $13 avg
Arts & Entertainment Antiques & Collectibles cosplay fantasy
33 products $24 avg
Books & Literature book store novel
437 products $32 avg
Apparel & Accessories t-shirts humor
37 products $15 avg
Books & Literature literature fantasy
3,137 products $11 avg
Toys & Games miniatures tabletop
Home | vonShoe Shop United States
91 products
Books & Literature Electronics Toys & Games fantasy animated
102 products $34 avg
Arts & Entertainment comic book store science fiction

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FAQ

How many Wix Fantasy stores are there?

We currently track 101 active Wix stores in the Fantasy segment.

Are Wix Fantasy stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Fantasy segment, showing a 8% monthly growth rate.

What is the average product price in Wix Fantasy stores?

Among stores with pricing data, the average listed price is about $114, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.