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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

736 Wix Online courses Stores: Stats & Market Data (2026)

736 active Wix stores fall into the Online courses segment, with 30 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Health, Books & Literature. 76% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

76%
Social media
1%
Meta ads
98%
Contact info
Total Stores
736
Active Wix stores
New (30d)
30
Newly added in the last 30 days
Avg. Products
28
Among 711 stores with catalog data
Avg. Price
$130
Among 310 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

33 16 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

30 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 394 · 55%
10-49 274 · 39%
50-199 36 · 5%
200-999 5 · 1%
1k-4.9k 1 · 0%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
93% coverage
Health
5% coverage
Books & Literature
5% coverage
Arts & Entertainment
4% coverage
Software
2% coverage
Beauty & Cosmetics
1% coverage
Apparel & Accessories
1% coverage
Business & Industrial
1% coverage
Home & Garden
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 28 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 132 · 43%
$25-$49 64 · 21%
$50-$99 52 · 17%
$100-$199 22 · 7%
$200-$499 24 · 8%
$500+ 16 · 5%
Store currencies
USD 359 EUR 98 GBP 53 BRL 31 AUD 30 CAD 28 MXN 20 INR 19

Among stores with pricing data, the most common price range is Under $25. The average is higher at $130 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (61%), Facebook (54%), YouTube (28%).

Instagram
61%
Facebook
54%
YouTube
28%
LinkedIn
24%
Twitter / X
13%
TikTok
10%
Pinterest
4%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Tag Manager (4%), Google Analytics (3%), Facebook Pixel (3%).

Google Tag Manager
4%
Google Analytics
3%
Facebook Pixel
3%
Google Ads
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $65 avg
Education & Courses online courses psychology training
12 products $41 avg
Education & Courses osteopathy education online courses
7 products $30 avg
Books & Literature Education & Courses media visibility pr strategy
12 products $56 avg
Education & Courses coaching personal development
5 products $16 avg
Education & Courses learning education
26 products $86 avg
Education & Courses make money online passive income
13 products $24 avg
Education & Courses training education
6 products $635 avg
Education & Courses sat test prep act test prep
10 products $3 avg
Books & Literature Software Education & Courses digital products planner templates
11 products $8 avg
Education & Courses online courses skill development
12 products $65 avg
Education & Courses online courses training courses
12 products $25 avg
Education & Courses Health digital wellbeing coaching online courses

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FAQ

How many Wix Online courses stores are there?

We currently track 736 active Wix stores in the Online courses segment.

Are Wix Online courses stores growing?

Yes. In the last 30 days, 30 new stores were indexed in the Online courses segment, showing a 4% monthly growth rate.

What is the average product price in Wix Online courses stores?

Among stores with pricing data, the average listed price is about $130, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.