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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

266 Wix Storytelling Stores: Stats & Market Data (2026)

266 active Wix stores fall into the Storytelling segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Books & Literature, Education & Courses. 77% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

77%
Social media
2%
Meta ads
96%
Contact info
Total Stores
266
Active Wix stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
23
Among 256 stores with catalog data
Avg. Price
$77
Among 156 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

9 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 132 · 52%
10-49 103 · 40%
50-199 17 · 7%
200-999 4 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
53% coverage
Books & Literature
32% coverage
Education & Courses
5% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Adult
0% coverage
Business & Industrial
0% coverage
Electronics
0% coverage
Health
0% coverage
Home & Garden
0% coverage
Travel
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 23 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 93 · 60%
$25-$49 38 · 24%
$50-$99 10 · 6%
$100-$199 4 · 3%
$200-$499 5 · 3%
$500+ 6 · 4%
Store currencies
USD 176 EUR 23 GBP 17 INR 11 CAD 9 AUD 8 BRL 4 NZD 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $77 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (68%), Facebook (52%), YouTube (27%).

Instagram
68%
Facebook
52%
YouTube
27%
LinkedIn
22%
Twitter / X
21%
TikTok
14%
Pinterest
3%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (6%), Google Tag Manager (3%), Facebook Pixel (2%).

Google Analytics
6%
Google Tag Manager
3%
Facebook Pixel
2%
Google Ads
0%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

14 products $17 avg
Books & Literature book publishing literary services
133 products $28 avg
Arts & Entertainment fantasy franchise gaming mouse pad
28 products $13 avg
Books & Literature children's books storytelling
6 products $14 avg
Arts & Entertainment songwriter festival music
27 products $16 avg
Education & Courses math education storytelling
47 products $8 avg
Books & Literature children's books storytelling
10 products $10 avg
Arts & Entertainment musical theater
14 products 4 ads
Education & Courses children's stories nature workshops
7 products $25 avg
Arts & Entertainment film photography
17 products $39 avg
Arts & Entertainment media production storytelling
10 products $639 avg
Education & Courses storytelling personal stories
40 products $500 avg
Arts & Entertainment contemporary art figurative artist

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FAQ

How many Wix Storytelling stores are there?

We currently track 266 active Wix stores in the Storytelling segment.

Are Wix Storytelling stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Storytelling segment, showing a 3% monthly growth rate.

What is the average product price in Wix Storytelling stores?

Among stores with pricing data, the average listed price is about $77, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.