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Wix topic analytics
Topic
Updated June 1, 2026
Wix

54 Wix Travel guides Stores: Stats & Market Data (2026)

54 active Wix stores fall into the Travel guides segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Travel, Books & Literature, Arts & Entertainment. 89% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

89%
Social media
0%
Meta ads
59%
Contact info
Total Stores
54
Active Wix stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
40
Among 54 stores with catalog data
Avg. Price
$87
Among 17 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6 3 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

2 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 32 · 59%
10-49 15 · 28%
50-199 5 · 9%
200-999 2 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Travel
67% coverage
Books & Literature
13% coverage
Arts & Entertainment
6% coverage
Apparel & Accessories
4% coverage
Celebrations & Gifts
4% coverage
Education & Courses
4% coverage
Beauty & Cosmetics
2% coverage
Home & Garden
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 40 because some stores carry much larger inventories. That's smaller than the Wix average of 73. The strongest country concentrations are United States, Australia, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 11 · 65%
$25-$49 4 · 24%
$100-$199 1 · 6%
$500+ 1 · 6%
Store currencies
USD 24 EUR 8 CAD 6 AUD 4 GBP 3 COP 1 CZK 1 ILS 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $87 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (80%), Facebook (59%), TikTok (39%).

Instagram
80%
Facebook
59%
TikTok
39%
YouTube
33%
Pinterest
26%
Twitter / X
15%
LinkedIn
13%

Social media engagement is exceptionally high: 89% of stores maintain social profiles and 0% run Meta ads. That's 24 percentage points above the Wix average of 65%.

Marketing & analytics tools

Google Analytics (7%), Facebook Pixel (4%), Google Tag Manager (2%).

Google Analytics
7%
Facebook Pixel
4%
Google Tag Manager
2%
Pinterest Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

21 products $22 avg
Travel travel store trip planning
88 products $30 avg
Travel travel guides authentic stories
44 products $19 avg
Books & Literature Home & Garden Celebrations & Gifts digital planners lifestyle books
19 products $7 avg
Travel travel blog family travel
12 products $6 avg
Travel travel itineraries trip planning
6 products
Travel cruise destination tips travel guides
31 products
Travel travel guides travel tips
45 products
Travel digital maps itineraries
154 products
Books & Literature novels romance
185 products
Travel digital nomad travel travel guides
9 products

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FAQ

How many Wix Travel guides stores are there?

We currently track 54 active Wix stores in the Travel guides segment.

Are Wix Travel guides stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Travel guides segment, showing a 4% monthly growth rate.

What is the average product price in Wix Travel guides stores?

Among stores with pricing data, the average listed price is about $87, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.