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WooCommerce subcategory analytics
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Updated Apr 6, 2026
WooCommerce

4,426 WooCommerce Personalized Gifts Stores: Stats & Market Data (2026)

4,426 active WooCommerce stores fall into the Personalized Gifts segment, with 232 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 70% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

70%
Social media
5%
Meta ads
65%
Contact info
Total Stores
4,426
Active WooCommerce stores
New (30d)
232
Newly added in the last 30 days
Avg. Products
574
Among 4,403 stores with catalog data
Avg. Price
$76
Among 4,069 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

259 129 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

232 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 793 · 18%
10-49 1,160 · 26%
50-199 1,096 · 25%
200-999 1,026 · 23%
1k-4.9k 264 · 6%
5k+ 64 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
8% coverage
Apparel & Accessories
6% coverage
Arts & Entertainment
3% coverage
Jewelry & Watches
3% coverage
Food & Beverages
2% coverage
Beauty & Cosmetics
2% coverage
Books & Literature
2% coverage
Baby & Kids
2% coverage
Education & Courses
2% coverage
Office Supplies
1% coverage
Wedding
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 574 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,200 · 54%
$25-$49 865 · 21%
$50-$99 661 · 16%
$100-$199 186 · 5%
$200-$499 110 · 3%
$500+ 47 · 1%
Store currencies
USD 1,397 EUR 1,096 INR 366 GBP 277 PLN 91 RON 86 AUD 78 ILS 69

Among stores with pricing data, the most common price range is Under $25. The average is higher at $76 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (62%), Instagram (55%), TikTok (12%).

Facebook
62%
Instagram
55%
TikTok
12%
YouTube
12%
Twitter / X
11%
LinkedIn
6%
Pinterest
5%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 5% run Meta ads.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (23%), Facebook Pixel (23%).

Google Analytics
31%
Google Tag Manager
23%
Facebook Pixel
23%
Google Ads
13%
TikTok Pixel
3%
Pinterest Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

155 products $29 avg 2 ads
Celebrations & Gifts easter school
Miquinhas Portugal
426 products $40 avg 2 ads
Celebrations & Gifts Wedding party invitations baptism favors
367 products $135 avg 13 ads
Jewelry & Watches Arts & Entertainment Celebrations & Gifts diy jewelry keepsake jewelry
517 products $21 avg 5 ads
Celebrations & Gifts wedding anniversary birthday gifts
820 products $37 avg 2 ads
Celebrations & Gifts geschenken kerstpakketten
178 products $15 avg 6 ads
Celebrations & Gifts Home & Garden custom gifts personalized gifts
367 products $145 avg 31 ads
Celebrations & Gifts mother and child jewelry keepsake jewelry
15 products $11 avg 1 ads
Celebrations & Gifts Software social media templates canva templates
451 products $21 avg 14 ads
Food & Beverages Celebrations & Gifts chocolate gifts handmade chocolates
86 products $51 avg 1 ads
Arts & Entertainment Celebrations & Gifts Home & Garden creative store art supplies
2,041 products $5070 avg 2 ads
Jewelry & Watches Celebrations & Gifts antique jewelry vintage rings
1,178 products $2460 avg 20 ads
Electronics Celebrations & Gifts phone cases personalized

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FAQ

How many WooCommerce Personalized Gifts stores are there?

We currently track 4,426 active WooCommerce stores in the Personalized Gifts segment.

Are WooCommerce Personalized Gifts stores growing?

Yes. In the last 30 days, 232 new stores were indexed in the Personalized Gifts segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Personalized Gifts stores?

Among stores with pricing data, the average listed price is about $76, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.